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Track regulatory changes in your industry

Por Gaby Zedan
Market Intelligence
Stay on top of new or changing regulations with Feedly’s AI Engine

We heard from a lot of innovation and strategy teams that it is increasingly harder to keep up with regulatory changes.

We are excited to announce our new machine learning model that flags new and changing regulations and helps you:

  • Track the new laws that are affecting your market
  • Monitor the regulations that are affecting new technologies
  • Keep up with any regulatory and clinical trial developments in the biopharma industry

Curious how it works? Here is a quick tour:

The problem
Regulatory Changes – A machine learning model that flags new or changing regulations
An AI powered research experience
More relevant results than basic keyword searches
Popular regulatory changes use cases
Bonus – Quickly identify key regulatory changes sentences

Speed up your market intelligence research

Regulatory changes is one of the machine learning models included in Feedly for Market Intelligence. Start a free 30-day trial to see how Feedly can help you speed up your market intelligence.

Start 30-day free trial

The Lufthansa Innovation Hub is using Feedly to define the future of strategic intelligence

Por Annie Bacher
Case Study
Find out how Lufthansa Innovation Hub defines and interprets new macro-trends in travel and mobility tech

The short version

The customer: Tino Klaehne, Director of Strategic Innovation and Intelligence, Lufthansa Innovation Hub. Lufthansa Innovation Hub is “reinventing the travel of tomorrow.” Tino and his team are on a mission to lead the way for how strategic intelligence is done in the travel industry.

The challenge: No process for strategic intelligence. Gathering research used to involve sporadically visiting Google and searching by keywords. LIH needed a systematized way to gather, analyze, and prioritize intelligence in one place. 

The solution: Spotting trends faster with an AI engine. LIH integrated Feedly’s AI engine into their tech stack to track macro trends and define trends inside the category of Travel and mobility tech. They use Feedly’s AI concepts to build their own intelligence engine based on their own definitions and categories at the forefront of travel innovation.

The results: An industry-leading process 

  • An industry-leading process that is 3-5X faster than traditional strategic intelligence gathering
  • Regularly-publishes trend reports in the TNMT newsletter with 10,000+ subscribers
  • 5+ former employees have introduced Feedly to their new companies

Start building your strategic intelligence process. Try Feedly for Market Intelligence to track emerging trends, monitor competitors, identify business opportunities, and share insights with your organization.

Spotting trends almost before they happen

Lufthansa Innovation Hub has used Feedly to become thought leaders in their industry. With the help of Feedly’s powerful AI search engine Leo, they have defined a new research category at the intersection of travel and mobility technology, spotting trends and shifts in the industry almost before they happen. Read more about how they did it in this case study:

THE CUSTOMER
Lufthansa Innovation Hub: “reinventing the travel of tomorrow”

With only 40 team members in a company of more than 100,000 people worldwide, the Lufthansa Innovation Hub (LIH) is a small part of the larger Lufthansa Group — but they’ve never let that stop them from having a big impact on reinventing the future of travel. Tino Klaehne, LIH’s Director of Strategic Innovation and Intelligence, explains, “We have a thought leadership strategy. We have our own newsletter and our own platform, TNMT. Our branding is neon green. We make noise.” 

The TNMT newsletter reaches over 10,000 internal and external subscribers, and the entire innovation team is dedicated to setting the standard for cutting-edge, data-driven strategic research.

Our mantra is unconventional data perspectives. Our analysts use all sorts of different data perspectives to track information from thousands of sources. We don’t produce generic desk research–we create high-quality content with a data-driven perspective.”

Tino Klaehne, Director of Strategic Innovation and Intelligence, Lufthansa Innovation Hub

THE CHALLENGE
Building a systematic approach to strategic intelligence

When Tino Klaehne first started working at the Lufthansa Innovation Hub (LIH) in 2017, things looked very different than they do today. The team was still in the early stages of developing their research processes, and their approach was ineffective and time-consuming. 

There was no easy way to store or collect interesting findings in a central location. They needed to develop a more systemic approach to strategic intelligence gathering, so they could scan the horizon and connect the dots more effectively. 

“At the time, our approach to research was really immature. People would Google a few keywords or visit a couple of websites when they had time here and there. Nothing was tracked,” Tino recalls. 

LIH needed an effective way to gather, analyze, and prioritize intelligence from millions of different sources into a single feed. They also needed a system to get alerted when key topics came up, without drowning in the noise of irrelevant data. “We wanted to really professionalize our approach. And we needed to find the right tools for the job.” 

We wanted to really professionalize our approach. And we needed to find the right tools for the job.”

Tino Klaehne, Director of Strategic Innovation and Intelligence, Lufthansa Innovation Hub

THE SOLUTION
Using Feedly’s AI Engine to research and define the future of their market: Travel and Mobility Tech

LIH was able to go one step further than just professionalizing their intelligence-gathering: They have defined their arena at the intersection of travel, mobility, and tech (TNMT).

TNMT brings together traditionally-siloed interests that cover the entire ecosystem of products and services around the travel experience, from accommodation to space travel. 

By adopting Feedly’s AI engine, Leo to discover and research new market opportunities, LIH gathers and synthesizes intelligence that covers this entire category. They can shape, test, and validate hypotheses that will define the future of travel. 

“It’s strategically powerful to be able to define our own category and be the leaders in what we’re doing. And that’s where Feedly comes in. It allows us to create our own definitions and categories, beyond standard industry definitions. We can build everything around this TNMT concept and see what we find there.” 

“Blurred Travel” and other future trends

When Tino and his team identify a new “fuzzy concept” or broader trend that they want to research and define, they set up a new Feedly Board on the topic and add relevant articles from other boards. From there, one of their analysts will define which keywords to track. They will build a Web Alert and gradually refine it, adding concepts and muting terms to filter out the noise. 

A Leo Web Alert that Tino and his team have created to track the “fuzzy concept” of Blurred Travel, combining existing Leo Concepts like “Bleisure travel”, “Remote work”, and the “Travel & Hospitality Industry”.

For example, LIH has coined the concept of “Blurred Travel,” a shift they’re seeing as we emerge from the COVID-19 pandemic, where business and leisure travel are increasingly merging. “It’s really hard to search for a term if you’re the one coining it,” Tino says. “To validate our hypotheses, we try to put different concepts together and look at what is coming through Feedly to see what is happening out there.”

An excerpt about Blurred Travel from a recent issue of LIH’s TNMT newsletter.

Tracking innovation via venture capital investments 

LIH also uses Web Alerts in Feedly to track venture capital investments in travel and mobility tech in order to predict how the industry will evolve. “Venture capital investments are one of our key metrics to determine innovation patterns,” Tino explains. “We want to know where smart people are putting a lot of money, and to understand why it’s happening. It’s a really good proxy indicator for us.” LIH publishes the only regular report with in-depth research on this topic. 

“Venture capital investments are one of our key metrics to determine innovation patterns. We want to know where smart people are putting a lot of money, and to understand why it’s happening. It’s a really good proxy indicator for us”

They also track over 3,000 startups to keep an eye out for investment and partnership opportunities with startups in related industries, like sustainable fuel, air taxis, and the creator economy.

LIH tracks funding events in the travel industry, because they tend to be an indicator of innovation patterns. Here, they’ve set up a Web Alert in Feedly so Leo will surface articles around these concepts. 

Integrating Feedly into their processes and tech stack

Part of what makes Feedly so effective for LIH is the way the team has been able to deeply integrate Feedly into their processes and the rest of their tech stack. 

Tino and the LIH team use Leo Concepts, a collection of machine learning models that continuously read millions of articles to analyze and tag key concepts in real-time. For example, they employ the Partnerships and Funding Leo Concepts to keep a close eye on partnerships that other airlines are forming with startups. This gives them a clearer sense of the direction their industry is heading and what other companies are prioritizing. 

LIH also uses Feedly as the jumping off point for kickstart new projects: Employees combine Leo Concepts in Web Alerts, which track and find relevant content continuously. Through the Web Alerts they’ve set up, the team finds useful content and regularly adds it to Boards. 

When a new project starts, employees search those Boards to see what’s been gathered on the topic and what information is already out there, curated by their team in Feedly. They’ll then create a new Board and connect it to the Slack channel for that project to keep all relevant research in one place. 

Company onboarding at LIH even includes a Feedly tutorial. That’s how deeply we want Feedly to be embedded in our processes says Tino.

THE RESULTS
Faster, more insightful research that looks toward the future

Over the years, LIH’s reputation has grown. Their Travel & Mobility Tech newsletter, TNMT, now has over 10,000 subscribers, including both internal stakeholders and thousands of readers outside the company who rely on LIH’s analysis and research. Without Feedly, Tino estimates that intelligence gathering would take at least 3-5x longer, and wouldn’t be nearly as effective.

A recent issue of the TNMT newsletter, highlighting LIH’s research and analysis around investments into air-taxi startups.

Tino’s team is currently starting to build workflows that will make it easier for more teams to set up Feedly and other research tools to gather their own data independently. “We believe this has the potential to become a strategic intelligence layer for the entire Lufthansa Group, built around Feedly and a few other key tools,” Tino says. 

Feedly at the heart of their toolbox

LIH’s confidence in Feedly continues to grow, and they anticipate it continuing far into the future. They recently signed a three-year contract with Feedly so LIH can continue to build their future-focused processes with Feedly as their AI engine.

Even after analysts leave LIH, they continue to choose Feedly, Tino says. Feedly is such an integral part of the strategic intelligence tech stack that at least five former LIH employees have brought Feedly with them to new jobs. 

“Feedly is the core of our toolbox. We appreciate the close collaboration we have, and we really like the improvements and new features they are releasing. We feel like we’re progressing at the same time, together.” 

Start building your strategic intelligence process

Try Feedly for Market Intelligence to track emerging trends, monitor competitors, identify business opportunities, and share insights with your organization.

TRY FEEDLY FOR MARKET INTELLIGENCE

Stay on top of new partnerships and collaborations in your industry

Por Gaby Zedan
Market Intelligence
Use Feedly’s Partnerships machine learning model to easily track articles mentioning partnership announcements

Tracking new partnerships is an essential part of Market Intelligence

That’s why we’ve added Partnerships to the list of strategic moves Feedly’s AI engine understands.

Now, with this new machine learning model, your team can:

  • Track new collaborations and innovations in your industry
  • Spot new business development opportunities
  •  Keep a closer eye on your competition

Curious how it works? Here is a quick tour:

Example: Partnerships related to Biopharma Industry
A machine learning model that flags articles mentioning a partnership announcement between multiple companies
Popular partnership use cases
Quickly identify partnership-related sentences

Speed up your market intelligence research

Partnerships is one of the machine learning models included in Feedly for Market Intelligence. Start a free 30-day trial to see how Feedly can help you speed up your market intelligence.

Start 30-day free trial

Keep track of innovations in digital banking

Por Gaby Zedan
Market Intelligence
With Feedly’s new Neobanks AI model, you can effortlessly keep up with the growth and strategies of the world’s top 350 neobanks

The new Feedly Neobanks Leo Concept is a handy list of the top 350 digital banks.

This new Machine Learning model will help you:

  • Track new trends and innovations across fintech
  • Spot new investment opportunities
  • Discover potential partners to work with

Curious how it works? Here is a quick tour:

Example: Neobanks related to Product Launches
A machine learning model that tracks 350 global neobanks
Popular neobank use cases
Tracks over 350 neobank companies across the globe
Quickly identify key strategic move sentences

Speed up your market intelligence research

Neobanks is one of the machine learning models included in Feedly for Market Intelligence. Start a free 30-day trial to see how Feedly can help you speed up your market intelligence.

START 30-DAY FREE TRIAL

Don’t miss out on your competitors and partners’ product launches

Por Gaby Zedan
Market Intelligence
Easily track the latest product launches in your industry with Feedly’s AI engine

Keeping up with your competitor’s latest product announcements in real-time is close to impossible.

We’ve added Product Launches to the list of strategic moves Feedly’s AI Engine understands.

This new machine learning model will help you:

  • Analyze how to differentiate yourself from your competitors
  • Spot new partnership opportunities
  • Monitor the latest releases of portfolio companies

Curious how it works? Here is a quick tour:

Example: Product Launches related to Autonomous Vehicles
A machine learning model that flags mentions of product launches
Popular product launch use cases
Fewer false positives than basic keyword searches
Quickly identify key product launch sentences
Customer Feedback

Speed up your market intelligence research

Product Launches is one of the machine learning models included in Feedly for Market Intelligence. Start a free 30-day trial to see how Feedly can help you speed up your market intelligence.

Start 30-day free trial

How DB Schenker used Feedly to create an “innovation hub” to detect new business opportunities

Por Annie Bacher
Case Study
This leading logistics provider scans the horizon to identify trends and opportunities in real time
Impact
box icon

Disseminate 18+ newsletters with over 2,000 internal newsletter subscriptions

chart icon

Surface the latest trends, emerging technologies and competitors

target icon

Stay on top of customers’ latest logistics investments through targeted intelligence

A small innovation team with a huge impact across the company

DB Schenker’s innovation team used Feedly to create an innovation, trend, and opportunity hub, which they use to analyze and distribute content out to the wider departments that need to gather intelligence, monitor trends, and spot emerging technologies as they evolve. Read about how they did it in this case study.

THE CUSTOMER
DB Schenker, global leading logistics provider

Jacek Pucher is a Global Innovation Manager for DB Schenker, one of the world’s leading logistics providers of land, air, and ocean freight. Jacek helps his company stay up-to-date on the latest developments in logistics – whether that’s by keeping an eye on the competition, identifying new business opportunities, or tracking innovations in the market. 

THE CHALLENGE
Finding an efficient system to scan the horizon for emerging trends and business opportunities

Back in the beginning of 2020, the Global Innovation team didn’t have any tools to help them sift through the flood of information that’s published online every day. 

Monitoring trends and opportunities manually was impossible and impractical. DB Schenker is a global company, and they need to be up-to-date on competitor strategies, events, trends, and what their customers are up to in different markets around the world. 

But if they wanted to continue to be successful in a competitive market, they needed to find a way to scan the horizon efficiently. “Companies operate in an uncertain world,” Jacek explains. “To be able to tackle these uncertainties, you need to be constantly monitoring what is happening around you.” 

THE SOLUTION
Using Leo, Feedly’s AI engine, to build a hub to monitor innovations, trends, competitors, and opportunities

When Jacek first began pitching Feedly to internal stakeholders, his team was quickly overwhelmed with requests for their own newsletters with real-time information.

“Almost right away, we had many colleagues who were interested and asked us to create newsletters for them,” Jacek recalls. “It started scaling quickly, and very soon it got to the point where our Feedly-dedicated team of two wouldn’t be able to do the monitoring for the whole company.” 

So instead, Jacek created an internal scaling model that uses Leo to feed DB Schenker’s innovation, trend, competitor, and opportunity hub and triage intelligence out to the wider company. 

Here’s how he did it:

1. Set up Leo to surface the right information

Feedly’s AI engine, Leo, uses a collection of machine learning models to continuously read millions of articles to analyze and tag key concepts in real time. It’s like having an extremely eager research assistant – with a million times the computing power. 

Jacek set up Leo Web Alerts, AI-powered searches across the web, to track logistics innovations for new developments. He also used Leo’s pre-trained Tech & Scientific Innovation Concept to get immediate updates on emerging trends and new technologies.  

Jacek also set up Leo Web Alerts for the sales teams for DB Schenker’s different business units to help them identify business opportunities. The Leo Web Alerts focused on topics like the supply chain industry, supply chain last mile deliveries, land transport, ocean freight, and warehousing. “It was so simple,” he says. 

Jacek created this “Logistics Innovation” Leo Web Alert to track innovation in the areas his company cares about the most.

2. Curated newsletters disseminate valuable market intelligence information across the company

Once Jacek had Leo set up to surface relevant information, he turned on Team Newsletters. The innovation team curates articles by saving them to a Board in Feedly, and then the newsletters are regularly sent to a predefined list of emails from Boards. 

When Jacek and the innovation team save articles to specific Feedly Boards, weekly newsletters are sent to subscribers throughout the company. Boards can also kick off a series of other workflows, like pushing content to an innovation portal.

Then, he pitched the tool’s market intelligence applications to teams across the company to help other teams set up their own newsletters, based on their intelligence needs. 

The innovation team’s first internal customer had a very specific goal in mind: they wanted to use Feedly to stay on top of their customers’ latest investments. “If our customers build a warehouse or a production facility, they are going to need logistics services soon,” Jacek explains. “If we know about that earlier, our sales team can approach our customers to offer our services.”

From there, interest grew quickly, and multiple teams approached Jacek to set up their own newsletters. Pretty soon, Jacek had used Leo to set up 18 different newsletters for teams across the company. 

3. The innovation team creates a scalable framework for surfacing trends   

Now, when a team approaches Jacek to help them gather market intelligence, the process is simple: 

  1. Jacek asks the department what keywords and concepts they would like to track. 
  2. Then, he creates the Leo Web Alerts for them and asks for feedback on each Web Alert.
  3. Together, they refine their Leo Web Alerts to improve the signal-to-noise ratio, so they only receive what’s most relevant to them. 
  4. Finally, he trains a team “Feedly editor,” who becomes the owner of the department’s market intelligence – and Jacek is free to go help the next team who wants to gather market intelligence. 

Jacek says, “I assist them in the first few weeks, and I help them publish the first newsletter. After that I hand over the reins and that person becomes responsible for intelligence gathering for their team. They can do their own thing.”

“If our customers build a warehouse or a production facility, they are going to need logistics services soon. If we know about that earlier, our sales team can approach our customers to offer our services.”

THE RESULTS
A small innovation team with a huge impact across the company

DB Schenker now has an innovation, trend, and opportunity hub, which they use to analyze and distribute content to the wider departments that need to gather intelligence, monitor trends, and spot emerging technologies as they evolve. 

Over 2,000 active newsletter subscriptions

So far, the 18 newsletters have over 2,000 subscriptions, with many employees signing up to more than one. Every new employee gets the option to sign up for Feedly newsletters during their onboarding as well. “I get lots of positive feedback,” Jacek says. “People really value these newsletters and the insights they provide.” 

The “innovation hub” that the team built with Feedly has been so successful that Jacek gathered internal feedback and wrote an internal success story about the initiative.

Jacek gathered feedback from employees across the company and wrote this internal article (shared here with permission from DB Schenker) to illustrate the success of their innovation hub with Feedly.

A collaborative network to break down information silos 

Setting up Feedly as a hub for market intelligence has created an unexpected benefit for the Global Innovation Team, as well: Jacek now has a network of people across the company who can collaborate and lean on each other as resources. He credits the success of this “innovation hub” to the broader team of “Feedly editors” who scan, analyze, and distribute newsletters through Feedly every week for the sales teams within each business unit. 

Jacek reflects on what the Global Innovation team has been able to achieve since starting to use Feedly: “Strategic foresight and scenario building are the innovation tools of the future. And you cannot build scenarios if you don’t know what is happening and what has happened. That’s the big opportunity that Feedly creates for us.”

“Strategic foresight and scenario building are the innovation tools of the future. And you cannot build scenarios if you don’t know what is happening and what has happened. That’s the big opportunity that Feedly creates for us.”

Start building your own innovation hub

Try Feedly for Market Intelligence to track emerging trends, monitor competitors, identify business opportunities, and share insights with your organization.

TRY FEEDLY FOR MARKET INTELLIGENCE

Research critical vulnerabilities with the new CVE Insights Card

Por Edwin K
Threat Intelligence
Use Feedly’s AI Engine to get the full picture you need to quickly prioritize critical vulnerabilities and minimize exposure

Exploited and critical CVEs need to be prioritized as soon as possible to limit exposure.

But manually gathering the full picture needed to make smart prioritization decisions is tedious.

We are excited to announce the new Leo CVE Insights Card.

It’s a machine learning model that aggregates, analyzes, and synthesizes vulnerability information from across the web in real-time so that CTI teams can easily:

  • Get a 360-degree view of a CVE without having to open a multitude of tabs
  • Discover critical, exploited, and trending vulnerabilities early
  • Easily link vulnerabilities to threat actors, malware families, and TTPs
  • Predict the CVSS severity, CWE, and popularity of zero-days

Curious how it works? Here is a quick tour

Introducing the new Leo CVE Insights Card
Feedly’s AI Engine aggregates, analyzes, and synthesizes millions of articles

Leo aggregates CVE information from NVD, 25+ vendor advisories, Github, and 10 trusted exploit sources to offer you in one place all the information you need to prioritize an emerging vulnerability.

Leo also predicts the CVSS severity and CWE when it is not yet available on NVD.

You can use the cut and paste action to capture the information you need to create a ticket for your team to review this vulnerability.

Get a 360-degree view of a CVE to easily prioritize critical vulnerabilities

Leo identifies links between the CVE, threat actors, and malware families by analyzing news articles, threat intelligence reports, and social media posts.

Quickly research adversary activity and awareness level

This graph also captures how many sources and social media accounts are mentioning the CVE and compares it to the number of mentions of other CVEs of the same vendor, allowing you to detect trending vulnerabilities early.

Leo organizes all the information he aggregated and analyzed into 3 buckets: vendor advisories, references (trusted and highly curated cybersecurity sources), and social media chatter.

Skim through advisories, trusted reference articles, and social media chatter in one place

As soon as Leo discovers a mention of a vulnerability on news sites, research blogs, vendor advisories, or social media posts, he will create a CVE Insights Card. You can access the CVE Insights Card of any CVE using the https://feedly.com/i/cve/$cve-id URL format.

Some interesting CVEs to research

Here are some examples of CVE Insights Cards you can explore: CVE-2021-44228, CVE-2022-22965, CVE-2022-1388, and CVE-2022-26134.


Speed up your cyber threat intelligence

The CVE Insights Card is one of the machine learning models included in Feedly for Threat Intelligence. Start a free 30-day trial to see how Feedly can help you speed up your threat intelligence.

START 30-day FREE TRIAL

Track funding events effortlessly

Por Gaby Zedan
Market Intelligence
Quickly discover the latest funding rounds in your sector with Feedly’s AI Engine

Do you track the growth strategies of your competitors, customers, or partners?

We have added Funding Events to the list of strategic moves Leo understands.

This new machine learning model will help you:

  • Track your competitors’ growth
  • Identify potential partners
  • Discover investment opportunities

Curious how it works? Here is a tour

Example: Funding Events related to Web 3
A machine learning model that flags mentions of funding events in your industry
Popular funding events use cases
Fewer false positives than basic keyword searches
Quickly identify key funding events sentences
Customer Feedback

Speed up your market intelligence research

Funding Events is one of the machine learning models included in Feedly for Market Intelligence. Start a free 30-day trial to see how Feedly can help you speed up your market intelligence.

Start 30-day free trial

Discover proof of exploits early

Por William Kulp
Threat Intelligence
Track emerging exploits across the Web with Feedly’s AI Engine

Does your team track emerging exploits across cybersecurity websites, code repositories, and social media sites?

We just released a new Proof of Exploit Leo Concept that I think you will find valuable.

This new machine learning model allows you to:

  • Discover proof of exploits early
  • Research how vulnerabilities are being exploited
  • Link exploited CVEs to adversary behavior

Curious how it works? Here is a tour

Example: Proof of Exploits related to Google Chrome
A machine learning model that flags mentions of exploits
Fewer false positives than basic keyword searches
Quickly identify key exploit sentences
Popular exploit use cases

Speed up your cyber threat intelligence

Proof of exploit is one of the machine learning models included in Feedly for Threat Intelligence. Start a free 30-day trial to see how Feedly can help you speed up your threat intelligence.

START 30-DAY FREE TRIAL

Track companies’ press releases in Leo Web Alerts

Por Olivia Malterre
Market Intelligence
Monitor the press releases of your competitors with the new Press Releases Bundle.

Keeping up with the big announcements that your competitors, partners or customers make in their press releases can be tedious and overwhelming.

This is why we manually curated hundreds of Press Releases that we organized into a Press Releases Bundle that you can now add to all your Leo Web Alerts.

To help you only get relevant press release articles about the companies you selected, we automatically improve your Web Alert when you select the “press release” topic in your search. This automatic improvement helps you save time and consists in 3 main changes:

  1. We add the Press Releases Bundle to your Leo Web Alert (see the Refine Sources block on the right)
  2. We remove the other source bundles from your Web Alerts so your search is focused on press release feeds exclusively. You can always add more feeds and bundles if you want to
  3. We remove the “press release” topic that would otherwise narrow down your search only to articles that mention “press release” in their content.
When you create a Leo Web Alert where you search for “press release”, we automatically improve it to increase the relevance of the results.

Feel free to reach out to enterprise@feedly.com if you have any questions!

Track competitors and emerging trends with Leo, Feedly’s AI Engine

Por Katie Spencer
Market Intelligence
Speed up your market intelligence by 70% with Leo Web Alerts

The core of Feedly for Market Intelligence is an AI engine, called Leo, that automatically gathers, analyzes, and prioritizes intelligence from millions of sources in real-time.

In this article, we’ll show you how to use Leo to:

  • Track your competitors and their strategic moves
  • Stay ahead of consumer trends and insights
  • Scout technical innovation
  • Identify business development opportunities

Before we look at those four examples, let’s start with a short overview of how Leo works.

Meet Leo, Feedly’s AI Engine

Leo reads millions of articles, reports, and social media posts to determine if they are relevant to the topics you want to track.

Feedly’s AI Engine (Leo) automatically tags key market intelligence concepts

All this information is at your fingertips in near real-time via a powerful search and tracking interface called Leo Web Alerts.

To understand how this works, let’s review a Leo Web Alert designed to track Amazon’s recent product launches:

Leo Web Alerts: A powerful and intuitive search and tracking interface

Creating a Leo Web Alert is a three-step process:

  1. Use Leo Concepts to define the information you want to gather. In our example, we use a Company and Strategic Move Leo Concept to track all information about Amazon’s product launches.
  2. Use AND, OR, NOT operators to combine multiple Leo Concepts and refine your focus. In our example, we use AND to only track articles that reference both Amazon and product launches.
  3. If needed, refine sources with your own trusted sources. By default, Leo Web Alerts will search across the Market Intelligence Bundle, which is a collection of top tier B2B sources including strategy magazines, tech blogs, business magazines, research journals, and trade publications. You can control the sources your Web Alert pulls from using the “Refine Sources” feature.

Leo Web Alerts are Feeds you can add to a team or personal Folder. New articles, reports, or social media posts that match the specified Leo Concepts will appear in the Leo Web Alert feed.

Leo Concepts are easier to use, more comprehensive, and less noisy than traditional keyword searches

The power of Leo Web Alerts is that Amazon and Product Launches are not simple keyword matches. These Leo Concepts are machine learning models that encapsulate a broader understanding of each concept.

  • ‘Amazon’ is a Company Leo Concept that tracks mentions of Amazon or any known alias, like amazon.com. A disambiguation model will be used to remove false positives for “amazon”, and only return relevant mentions of the company.
  • ‘Product Launches’ is a Strategic Move Leo Concept that intelligently scans for new product announcements. This Concept will be able to find relevant updates even if the term “product launch” isn’t explicitly used.

Without Leo Concepts, finding the right information would require manually updating a long list of keywords, leaving room for human error and irrelevant results.

Feedly for Market Intelligence comes with a wide range of pre-trained Leo Concepts so that you can easily translate your intelligence needs into Leo Web Alerts. Leo Concepts can be identified by their unique icons, and you can review a full legend of each icon and the Leo Concept they correspond to here.

Feedly includes AI models for key market intelligence concepts

Let’s examine how to combine these Leo Concepts to build a strong market intelligence engine.

Track your competitors and their strategic moves

Tracking the strategic moves of your competitors can be tedious and overwhelming. That’s why Feedly has created Company Leo Concepts, which tracks competitor decisions and actions using Artificial Intelligence, saving your team hundreds of hours.

Let’s take a look at a Leo Web Alert designed to track all the latest updates about Apple:

Use Company Leo Concepts to track mentions and updates from specific companies
  • ‘Apple’ is a Company Leo Concept that tracks all mentions of Apple and its aliases (such as Apple, Inc. and apple.com). A disambiguation model will be used to remove false positives for “apple”, and only return relevant mentions of the company.

You can use Strategic Move Leo Concepts to refine your competitive research to only the most relevant updates, such as Product Launches, New Patents, and Partnerships.

Let’s take a look at a Leo Web Alert designed to track Apple’s newest patents and tech innovations:

Use Strategic Moves Leo Concepts to track specific news about competitors, like New Patents or Innovations
  • ‘Apple’ is a Company Leo Concept that tracks all mentions of Apple and its common aliases.
  • ‘New Patents’ is a Strategic Move Leo Concept that tracks newly published patents.
  • ‘Tech & Scientific Innovation’ is a Leo Concept that tracks breakthroughs and innovations by companies, startups, and research teams.

Here are some additional Leo Concepts you can use to refine your competitive research:

Use Strategic Move Leo Concepts to refine competitive research

Discover emerging trends

Manually tracking consumer behaviors often feels like searching for a needle in a haystack. That’s why we built the Consumer Insights Leo Concept, which surfaces articles that mention behavioral statistics and consumer data most relevant to you.

Let’s take a look at a Leo Web Alert designed to track Consumer Insights related to Sustainability:

The Consumer Insights Leo Concept detects articles that mention behavioral statistics related to customers and consumers
  • ‘Consumer Insights’ is a Leo Concept that tracks consumer statistics related to emerging societal, technological, economic, ecological, and political trends.
  • ‘Sustainability’ is a Leo Concept that intelligently scans for mention of Environmental Sustainability and everything related to this topic.

Scout technological innovation

Market Intelligence teams leverage Feedly’s powerful AI Engine to make their tech innovation research 70% faster. Technology Leo Concepts intelligently scan for a range of new technologies, such as Augmented Reality, Crypto, and Quantum Computing.

Let’s take a look at a Leo Web Alert designed to track updates about Crypto and Digital Wallets:

Track relevant new technologies like Crypto with Technology Leo Concepts
  • ‘Crypto’ is a Technology Leo Concept that recognizes numerous terms for Crypto. The Leo Concept will continuously learn and include new terms, keeping pace with ever-changing technologies.
  • ‘Digital Wallet’ is a Leo Concept that intelligently scans for mentions of digital wallets and continuously updates to account for new aliases.

Identify new partnership opportunities

Keeping up with business development opportunities helps your company stay competitive in your industry. Leo Web Alerts allow you to identify and act on key market opportunities as they arise.

Let’s take a look at a Leo Web Alert designed to gather intelligence about companies that have recently raised funds in the finance industry:

Tracking Funding Events in your industry allows your team to stay ahead of partnerships opportunities for specific or broad industries
  • Finance Industry’ is an Industry Leo Concept that classifies articles related to the finance industry based on company mentions and terminology.
  • Funding Events’ is a Strategic Move Leo Concept that detects any capital-raising events, from seed funding to late-stage rounds or exits.

Getting smarter every day

The world’s leading Market Intelligence teams use Feedly to stay competitive, so the product constantly improves based on their feedback.

Here is the roadmap for some new Leo Concepts we are researching for our Market Intelligence customers:

2022 Leo Concepts Roadmap – Market Intelligence

Feedly for Market Intelligence customers can reach out to enterprise@feedly.com to share feedback on existing Leo Concepts or suggestions for new Leo Concepts. We value our community’s input, as this ensures Feedly is working at full capacity to serve your Market Intelligence needs.

Try Feedly for Market Intelligence

All of these features, plus many more, are available as a part of Feedly for Market Intelligence. To learn more or to start a free 30-day trial, click the link below.

Try Feedly for Market Intelligence

Track emerging threats with Leo, Feedly’s AI Engine

Por William Kulp
Threat Intelligence
Speed up your open-source threat intelligence by 70% with Leo Web Alerts

The core of Feedly for Threat Intelligence is an AI engine, called Leo, that automatically gathers, analyzes, and prioritizes intelligence from millions of sources in real-time.

In this article, we’ll show you how to use Leo to:

  • Monitor critical vulnerabilities and zero-days
  • Research the behavior of specific threat actors and malware families
  • Understand the threat landscape around your industry
  • Track niche cybersecurity topics

Before we look at those four use cases, let’s start with a short overview of how Leo works.

Meet Leo, Feedly’s AI Engine

Leo reads millions of articles, reports, and social media posts every day and automatically tags key threat intelligence concepts: critical vulnerabilities, malware families, threat actors, indicators of compromise, ATT&CK techniques, companies, vendors, industries, etc.

Feedly’s AI Engine (Leo) automatically tags key threat intelligence concepts

All this information is at your fingertips in near real-time via a powerful and intuitive search and tracking interface called Leo Web Alerts.

Curious how it works? Let’s take a look at a Leo Web Alert designed to track critical vulnerabilities and zero-days related to Cisco Systems:

Leo Web Alerts: A powerful and intuitive search and tracking interface

Creating a Leo Web Alert is a three-step process:

  1. Use Leo Concepts to define the intelligence you want to gather. In our example, we use the ‘High Vulnerability’ and ‘Cisco Systems’ Leo Concepts to discover new critical vulnerabilities related to Cisco Systems.
  2. Use AND, OR, NOT operators to combine multiple Leo Concepts and refine your focus. In our example, we use AND to track articles and reports that reference both ‘High Vulnerabilities’ and ‘Cisco Systems’.
  3. If needed, refine sources with your own trusted sources. By default, Leo Web Alerts will search across the Cybersecurity Bundle (a collection of 50,000+ security news sources, threat research blogs, newsletters, vendor advisories, government agencies, vulnerability databases, CISO magazines, and Reddit communities curated collectively by 200,000 cyber professionals using Feedly and partitioned by Leo into three tiers based on popularity and authority).

Leo Web Alerts are feeds you can add to a team or personal folder. New articles, reports, or social media posts matching the specified Leo Concepts will appear in the Leo Web Alert feed.

Leo Concepts are easier to use, more comprehensive and less noisy than traditional keyword searches

The power of Leo Web Alerts is that ‘High Vulnerability’ and ‘Cisco Systems’ are not simple keyword matches. These Leo Concepts are machine learning models that encapsulate a broader understanding of each concept:

  • ‘High Vulnerability’ is a Leo Concept that tracks vulnerabilities with a CVSS score above 8 or a CVSS score above 5 that includes a known exploit. If the vulnerability does not have a CVSS score yet, a machine learning model is used to forecast the CVSS score based on the descriptions of the vulnerability. Learn more
  • ‘Cisco Systems’ is a ‘Company’ Leo Concept that tracks for mentions of Cisco by its name or any known aliases. When the company name is ambiguous, a disambiguation model is used to remove false positives.

Without Leo Concepts, gathering intelligence would require a tedious effort of trying to find a long list of the right keywords, leaving room for blind spots and lots of irrelevant results.

Feedly for Threat Intelligence comes with a wide range of pre-trained Leo Concepts so that you can easily translate your intelligence needs into Leo Web Alerts.

Feedly includes models for key threat intelligence concepts.

Let’s see how we can combine these Leo Concepts to proactively track specific threats and stay one step ahead of your adversaries.

Research the behavior of specific threat actors and malware families

Tracking the behavior of threat actors and malware families can be tedious and overwhelming, taking up valuable time that could be spent hunting for malicious activity in your environment.

That’s why Feedly has created a set of Leo Concepts that automatically tag threat actors, malware families, TTPs, and IoCs.

Let’s take a look at a Leo Web Alert designed to track the latest IoCs and TTPs related to Lazarus Group across threat intelligence reports published on the web:

Gather IoCs and TTPs related to Lazarus Groups from intelligence reports
  • ‘Lazarus Group’ is a ‘Threat Actor’ Leo Concept powered by Malpedia that tracks mentions of the threat actor by name or its many aliases. Learn more
  • ‘Indicators of Compromise’ is a Leo Concept that tracks malicious URLs, IPs, email addresses, domains, and hashes. Learn more
  • ‘Tactics & Techniques’ is a Leo Concept powered by the Mitre ATT&CK v10 framework that tracks tactics, techniques, and sub-techniques and their relationships. Learn more
  • ‘Threat Intelligence Report’ is a Leo Concept that flags intel reports containing in-depth technical details about IoCs, TTPs, threat actors, and malware. Learn more

Here are some additional Leo Concepts you can use to broaden or narrow your threat profiling:

Understand the threat landscape around your industry

Staying up to date with the latest attacks against your industry can help you be better prepared when putting defenses in place, as well as help you learn about which threat actors to look out for so you can be more targeted when gathering intelligence.

Let’s take a look at a Leo Web Alert designed to gather intelligence about cyber attacks in the finance industry:

Track cyber attacks around the finance industry
  • ‘Cyber Attacks’ is a Leo Concept that tracks instances of cyber attacks and tries to determine who or what the target of the attack is. Learn more
  • ‘Finance Industry’ is an ‘Industry’ Leo Concept that classifies articles related to the finance industry based on company mentions and terminology. Learn more

You can also easily narrow your focus on a specific type of attack:

Track credit card data breaches

Monitor critical vulnerabilities and zero-days

Manually keeping ahead of new vulnerabilities and zero-days is an impossible task, but you can set up Leo Web Alerts to help you stay up to date on new vulnerabilities that come across the radar of the global cybersecurity community.

Feedly aggregates vulnerability information from NVD and over 20 vendor advisory sites — as well as monitoring many sources to find exploits for each CVE — in near real-time.

Let’s take a look at a Leo Web Alert designed to surface critical vulnerabilities and zero-days related to a vendor deployed in your environment:

Track high vulnerabilities related to Zoom

When you discover a new CVE, you can use the CVE insights card to get a 360 degree view of that vulnerability and decide if you should create a ticket for your response team.

A CVE insights card – a 360 degree view of CVE-2021-44228

Track niche cybersecurity topics

You can also use Leo Web Alerts to track niche cybersecurity topics.

Let’s take a look at a Leo Web Alert designed to gather intelligence about malicious, compromised, or hijacked packages:

Here are some additional Leo Concepts you can use to track niche cybersecurity topics:

Getting smarter every day

The world’s leading cybersecurity teams use Feedly for their OSINT, so the product constantly improves based on their feedback.

Here is a roadmap of some of the new Leo Concepts we are researching:

2022 Leo Concepts Roadmap – Threat Intelligence

Feedly for Threat Intelligence customers can reach out to us at enterprise@feedly.com to give feedback on improving existing Leo Concepts or creating new ones to ensure that Feedly is working at full capacity to serve your Threat Intelligence needs.

Try Feedly for Threat Intelligence

All of these features, plus many more, are available as a part of Feedly for Threat Intelligence. To learn more about any of these features, or start a free 30-day trial, click the link below.

TRY FEEDLY FOR THREAT INTELLIGENCE

New: Track specific CVEs in Feedly

Por Annie Bacher
What's New
Leo now autocompletes specific CVE IDs so you can monitor for exploits or attacks, or track threat intelligence reports mentioning the CVE

Looking to monitor a specific CVE ID? Previously, you had to type in the exact CVE ID and be sure it was the right number. Now, Leo autocompletes the CVE ID and shows you the description of the vulnerability, so you can be sure you’re tracking the right one.

Just start typing the CVE ID and choose the correct ID from the menu. Then, refine your Leo Web Alert and add it to a Folder.

This is a small improvement to the UI that makes it much easier for you to quickly track a CVE (instead of entering the ID manually) and to make sure you’re tracking the right CVE.

Create a Leo Web Alert to track a CVE and get updates as it develops

The more high profile a CVE becomes, the more likely threat actors will develop exploits for it. You can keep an eye on a trending vulnerability by simply creating a Leo Web Alert and adding it to your “Trending vulnerabilities” Folder, for example.

Track cyber attacks related to the CVE

When it’s taking a while to apply a security patch, you want to keep an eye on the tactics used to exploit the vulnerability. Create a Leo Web Alert for the CVE ID and the concept “Cyber Attacks” and Leo will look for attacks or exploitation attempts related to the specific CVE.

Then, you and your team can use this information about available exploits to prioritize which vulnerabilities to patch. You can also update the Leo Web Alert to add more CVEs if needed, like when a vulnerability has multiple IDs associated with it.

Track indicators of compromise related to exploitation attempts

Tracking, gathering and ingesting indicators of compromise is a great way to proactively hunt for signs of an attack on your environment. Since Leo allows you to gather and export IoCs from multiple sources (including articles, Twitter, Reddit, and emails), you can create a Web Alert to track a specific CVE ID and the “Indicators of Compromise” Leo Concept.

Once you create a Leo Web Alert for IoCs related to the specific CVE you’re tracking you can easily export the resulting IoCs with context and add them to your own security environment.

Track threat intelligence reports published about the CVE

Gather intelligence others have curated by adding the “Threat Intelligence Report” Leo Concept to your Web Alert. When you combine the CVE ID with the Threat Intelligence Report Leo Concept, you’ll get Threat Intel Reports mentioning the CVE.

Bundle these concepts together into a single Web Alert to keep an eye on a specific CVE

And if you want to get all angles of a CVE, you can combine all of these concepts into a single Leo Web Alert. Just track the specific CVE ID and add other Leo Concepts like Indicators of Compromise, Threat Intelligence Reports, and Cyber Attacks.

And don’t forget — to get a complete overview of a specific CVE in the moment, you can also click on the CVE ID and open up the CVE Insights Card. You’ll find an at-a-glance overview of exploits, malware families, and related threat actors in a single view.

Try tracking a specific CVE in Feedly

Not a member of the Feedly for Threat Intelligence community yet? Try a free 30 day trial and speed up your discovery and research of emerging threats.

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Blueprint of a highly functional Feedly for Threat Intelligence Account

Por Aaron O’Maley
Cybersecurity
How to structure your Feedly for Threat Intelligence account to optimize your open source threat intelligence

Many of the leading cyber security teams use Feedly to organize and automate their open-source threat intelligence and stay ahead of emerging threats. We have had the chance to research 100 of them and review their open-source threat intelligence best practices.

In this article, we will share how they translate their intelligence needs into various types of feeds and how they structure those feeds into a highly functional Feedly account.

Structure of a highly functional threat intelligence account

Track trending cybersecurity news

Most cybersecurity professionals start their day in the Threat Intelligence Dashboard. It offers a broad overview of the emerging threat landscape: trending cybersecurity articles and attacks, new critical vulnerabilities, active attackers, new behaviors, and malware families, so it’s easy to get a sense of what’s going on in just a few minutes.

Start your day with a general overview of the threat landscape with the Threat Intelligence Dashboard

Here’s a brief overview of each section:

  • Trending News: Stay ahead of attacks by seeing which threats are trending in the cybersecurity community.
  • Vulnerabilities: Improve reaction time and respond quickly to new vulnerabilities as they arise, allowing cybersecurity teams and their clients to stay informed of oncoming risks faster.
  • Attackers: Identify at a glance which Threat Actors are trending and quickly create Web Alerts to track their actions and behaviors.
  • Tactics & Techniques: Keep track of which TTPs are proving to be the most prevalent among Threat Actors, map data to the Mitre ATT&CK Navigator to compare with other Threat Actor Profiles, or to identify gaps in your defensive capability.
  • New Malware: Research what New Malware is affecting systems and be vigilant against emerging threats.

Discover critical vulnerabilities

The most effective way to track critical vulnerabilities and zero-days across the web is with Leo, Feedly’s AI research assistant. Leo has been pre-trained to understand vulnerabilities and assess their severity. He reads millions of articles every day, looking for critical security threats.

Track critical vulnerabilities for products deployed in your environment

When Leo finds a CVE, he automatically searches for its CVSS score, related exploits and malware families, links to threat actors, CWE information, and patches. He then organizes all this information into a rich CVE insights card.

If the CVE doesn’t have a CVSS score yet, Leo uses machine learning to predict the CVSS score, keeping you one step ahead of the latest emerging threats.

Discover critical vulnerabilities and get a 360-degree view with the CVE insights card

Creating a broad Leo Web Alert targeting all critical vulnerabilities gives you a big picture view of what is happening across the threat landscape, while adding specific vendors to the search narrows the focus into more precise and manageable feeds.

Cybersecurity teams often create a Leo Web Alert for each of the main products deployed in their environment and group them into a Vulnerabilities folder.

Track adversary behaviors

One way cybersecurity teams track and visualize the behaviors of specific Threat Actors and Malware Families is by using Feedly’s integration with the Mitre ATT&CK framework. Leo has been pre-trained to understand threat actors (integration with Malpedia), Mitre ATT&CK (version 10), and the concept of threat intelligence reports. These three concepts can be easily combined to track the behavior of selected adversaries.

Here is an example of a Leo Web Alert surfacing all the threat intelligence reports mentioning the Lazarus Group threat actor:

Track threat intelligence reports mentioning the Lazarus Group

Cybersecurity teams often create a Leo Web Alert for each of the threat actors and malware families defined on their threat profiling list and group them into a “Threat Intel” folder.

When Leo finds an article in which he has identified TTPs, he can map the content of that article to the ATT&CK navigator so that cybersecurity teams can easily analyze the adversary behavior and compare it with their existing defenses.

Automatically open TTPs mentioned in an article to the MITRE ATT&CK Navigator

Leo also automatically flags all the malicious IPs, hashes, domains, and URLs (IoCs) he identifies in articles so that they can easily be exported with links to threat actors, malware families, and vulnerabilities using STIX 2.1 and imported into Threat Intelligence Platforms (TIP).

Export IoCs with links to threat actors and malware using STIX 2.1

Track cyber attacks

Security teams can efficiently track cyber attacks targeting their industry or supply chain. Leo has been pre-trained to understand the concept of a cyber attack and who the target of the attack is. Here is an example of how a cybersecurity professional might ask Leo to track all the cyber attacks targeted at the finance industry.

Track cyber-attacks across the finance industry

The focus can also be narrowed down to more specific threats like “data breaches impacting credit cards” or “cyber attacks using multi-factor authentication”

Follow trusted security feeds

Feedly allows cybersecurity teams to follow a wide variety of trusted feeds all in one place, including websites and blogs, newsletters, Reddit communities, and Twitter accounts, searches, and hashtags. The teams that get the most out of Feedly turn it into their one-stop intelligence center so they can share common sources in one place. They end up saving hours each week because they’re no longer sharing articles ad-hoc across email, Slack, and other messaging platforms.

Follow your trusted security websites, blogs, newsletters, Twitter and Reddit in one place

Collect and share threat intelligence with Boards

When an article of importance surfaces, Feedly provides the tools to annotate, highlight, add notes, and save the article to a Board for review later. When an article is saved to a Team Board, Feedly for Threat Intelligence users have additional options to auto-generate Newsletters, share with Slack or Microsoft Teams, or use Feedly’s Rest API to integrate into an existing workflow.

Save and organize selected articles into Boards and share them with your teams

Here are a few examples of Team Boards that have helped cybersecurity teams stay organized:

  • Critical Vulnerabilities Board: Save articles about exploitable vulnerabilities and zero-days that a cybersecurity team will want to research and patch as soon as possible.
  • IoC Report Board: Save articles referencing IoCs that should be pushed to a threat intelligence platform.
  • Threat Intelligence Brief Board: Save articles to share with an executive team.
  • Threat Actors Board: Save articles describing behaviors of specific threat actors active in the industry that should be imported into the TIP for the rest of the team to research.
  • Emerging Malware Board: Save articles about techniques used by emerging malware families.
  • Supply Chain Attacks Board: Save instances of attacks and data breaches reference supply chain or third-party partners.

Try Feedly for Threat Intelligence

All of these features, plus many more, are available as a part of Feedly for Threat Intelligence. To learn more about any of these features, or start a free 30-day trial, click the link below.

Try Feedly for threat intelligence

How Church & Dwight’s CISO used Feedly to track log4j in real time

Por Annie Bacher
Case Study
Get an inside look at how a CISO gathers threat intelligence to track a developing incident.
Impact
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Picked up on trending vulnerabilities in Feedly before they were rated

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Saved an hour each day with streamlined intelligence workflow

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Consolidated the team’s research workflow, improved effectiveness, and reduced overwhelm

David Ortiz is the Chief Information Security Officer (CISO) of Church & Dwight, the company behind brands like ARM & HAMMER, Trojan, OxiClean, OraJel, and other products. As CISO, David’s primary focus is to oversee cybersecurity, IT Risk Management, data privacy operations, and manage risk to the company so he can keep leadership informed. 

Unlike a threat intelligence analyst looking at the day-to-day intel and mitigation, David is concerned with the big-picture impact of cybersecurity on the business. “We don’t want to talk too much about the widgets and the tech, we want to talk more about the impact to the overall business.”

On a “typical” day: David’s daily news progression for effective threat intelligence

Every day, David looks out for indicators that there may have been a critical cyber attack somewhere in Church & Dwight’s supply chain. With that information, he can inform leadership of the business implications. Church & Dwight has a large provider network including contract manufacturers, manufacturers, vendors. The company needs to keep track of what’s happening across the entire supply chain to protect the business at all levels. 

To stay in front of the news, David goes through a systematic news progression every morning before his team’s 9am scrum. He works his way through sources including: 

  • Cybersecurity-specific news sources like WSJ Pro Cybersecurity Cyber Security Hub
  • Twitter, Reddit, and LinkedIn
  • National newspapers and news sources like the Wall Street Journal, The New York Times, and 1440
  • Wikipedia 
The “Today” page in Feedly, where David starts his news progression each morning.

Before using Feedly, he had to visit each one of these sites individually. Now, he says “It is a single place for my news progression. I can go through Feedly and see everything.” Instead of fielding emails from different sources, David gets his newsletters delivered to Feedly as well.

Feedly has saved me an hour a day. It is a single place for my news progression. I can go through Feedly and see everything”

David Ortiz, CISO, Church & Dwight

How David used Feedly to monitor the log4j vulnerabilities

The week that the log4j vulnerability broke in December 2021, David’s news progression looked a little different than on a normal day. 

“When I woke up on Friday morning, our managed security provider had already sent out advisories at 4am East Coast time. I saw that, and I had already gone into Feedly and started reading news and seen it breaking. We knew log4j was coming and used breaking news in conjunction with our vulnerability response activities.”

The Threat Intelligence Dashboard in Feedly shows trending articles, trending vulnerabilities, and trending attackers. Cybersecurity professionals like David use this page for a quick glance at what’s happening if they only have a few minutes to check Feedly.

By the Saturday after the vulnerability broke, news started flooding in. David remembers, “I was looking for critical vulnerabilities and CVSS scores. That’s when Feedly started working its magic: We started to see the news propagate and get organized by Leo.” 

I was looking for critical vulnerabilities and CVSS scores. That’s when Feedly started working its magic: We started to see the news propagate and get organized by Leo”

David can see trending vulnerabilities before CVSS scores are assigned

Even before a CVSS score is assigned to a vulnerability, Leo estimates a score based on the machine learning models we use to prioritize CVEs. And as the story developed and it became clear that log4j was really four distinct vulnerabilities, Feedly helped show that they were trending. David explains, “When the other vulnerabilities were still at a low level — not yet elevated to a critical or high level — Feedly was telling me it was trending, which meant more people were talking about this and more articles were being published about it.” 

When the other vulnerabilities were still at a low level – not yet elevated to a critical or high level — Feedly was telling me it was trending.”

David Ortiz, CISO, Church & Dwight

David was watching both Feedly and the National Vulnerability Database news to see if one specific vulnerability was going to trend and become a critical vulnerability. If it was identified as a critical vulnerability, that would dictate how Church & Dwight security teams respond to the vulnerability.

If no CVSS score has been assigned to a specific CVE, Leo estimates a score based on the machine learning models we use to track CVEs.

David adds, “Feedly helped me follow the vulnerabilities that weren’t yet rated. By looking at the trending vulnerabilities and estimated CVSS scores in Feedly, I could estimate that they would eventually get assigned a high or critical rating, which they did.”

Why this CISO uses Feedly to centralize and optimize his team’s open source threat intelligence

David chose Feedly as his team’s open source threat intelligence tool for three main reasons: 

  1. He wanted a centralized place to reduce information overload for his team 
  2. He wanted a place where his team can share common data and benefit from shared knowledge
  3. He wanted to get in front of the news

1. A centralized place to reduce information overload and notification fatigue

David’s extremely conscious of the impact of information overload on his team, and designed his Feedly setup with that in mind. “Feedly is a common area to share data so that we’re not fatiguing one another with more news and more notifications.” 

David strategically set up two main Team Newsletters to send automatically and summarize news, instead of sending one-off texts and Slack messages that would distract his team. 

  • One weekly newsletter that sends every Friday and includes any articles David and the team saved to a Feedly Board that week 
  • One “breaking” newsletter that sends automatically — but only when there’s what the team considers breaking news
David and the team save relevant articles to a Team Board, which sends a Newsletter automatically each week.

2. A place to share common data and avoid duplicate work

Instead of everyone on his team having separate, siloed security sources, David and his team use Feedly as the common area to share those trusted sources of data. This means everyone’s on the same page about threat intelligence and risk management, and the whole team benefits from having multiple smart cybersecurity minds working together. 

3. A way to get in front of the news

Before adopting Feedly as his open source threat intelligence tool, David used to complete his daily “news progression” every day across various different sources. But now, he’s able to consolidate his intelligence in one place and streamline the process.

Beyond the feeds he organizes in Feedly, David checks the Threat Intelligence Dashboard daily. “It brings me information that I don’t have to go get on my own. Instead of having to manually trend or use other sources to trend, Feedly’s trending that for us.” David estimates that Feedly has saved him an hour each day, which means he can make more progress on Church & Dwight’s security roadmap and projects for risk reduction. 

What’s next for this CISO  

When there’s not a critical vulnerability front and center, David focuses on projects on the company’s security roadmap, including risk reduction and safeguarding data. “Feedly helps me stay in front of the news so I can help keep the company safe.”

And what’s next for David’s work with Feedly? David continues to work with his team in the process of gathering open source threat intelligence . He’s looking forward to the upcoming Customizable Newsletters feature (coming soon!) that will make it even easier to send advisories and customize them with internal knowledge.

Stay ahead of attacks and vulnerabilities

Try Feedly for Threat Intelligence so you can gather open source intelligence and share insights with the people who need them, faster.

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Feeds and Folders

Por Edwin K

If you’ve popped into Feedly today, you might notice something’s…different.

We’ve introduced a new naming convention: RSS feeds and all the other streams of content you follow in Feedly (Twitter, Reddit, Newsletters) are feeds and the place you use to organize and group your feeds is a Folder.

Add the TechCrunch feed to one of your Folders

This doesn’t change anything about how Feedly works, it just makes it a little easier to talk about how to organize everything you follow and read. Happy reading!

Easily follow websites that don’t have RSS feeds

Por Annie Bacher
No RSS? No problem. You can now build your own feeds in Feedly for websites without RSS.

You already follow your favorite blogs, news sites, research journals, and more in Feedly. But when you come upon a site without an RSS option, what do you do? Manually opening separate tabs and remembering to check the RSS-less sites can get tedious and confusing. And some of the RSS builder tools out there can feel intimidating and complicated, especially if you already do all your reading and research inside Feedly.

That’s why we’re so excited to announce Feedly’s new RSS Builder. You can now create your own feeds for websites that don’t offer RSS and follow them in Feedly.

When a website doesn’t offer an RSS feed, you’ll automatically get the option to build your own RSS feed in Feedly.

The RSS Builder feature solves one of the big problems our team used to have: they had trusted and favorite sources with no way to get in Feedly. Instead of having to look into multiple places like before, they can now follow all their favorite websites in one single place on Feedly!

Product Integration Manager, Feedly Enterprise User

Choose the articles you want to get in Feedly

When you try to follow a website that doesn’t offer RSS, you used to hit a dead end. Now, you’ll see the option to build your own RSS feed, and the RSS Builder will walk you through the simple steps to add a website without RSS to your Feedly.

First, choose the articles you want to get through RSS. When you open the RSS builder, you’ll get a preview of the web page. Scroll down the page, find the section of articles you’re interested in, and click on the articles you want to get in Feedly (such as the “latest posts” section of a company’s blog). Then, click ‘Build RSS feed.’ You’ll be prompted to add your new source to an existing Feed in Feedly. Add it to an existing Feed, or create a new Feed in which to organize your new source.

That’s it! You have officially built an RSS feed from scratch. Congrats.

 In the preview of the website, select the articles you want to get in Feedly. In this example, we selected articles from Fintastico’s Fintech Radar blog.

Feedly continuously updates your new RSS source

Articles from this new source (that you’ve created with the RSS Builder) will now get sent to your Feedly regularly. This source will behave like any other source in Feedly, and Leo, your AI research assistant, can assist you in the same way he’d be able to do on any other source: he can find the topics in article, deduplicate articles, summarize articles, or mute topics you don’t want to get in Feedly. 

Your shiny new source in Feedly! Articles from this new source will appear in your Feedly just like any other blog, website, or news source.

Easily read, annotate, or save articles from this RSS source

Now that you’ve used the RSS Builder to bring these articles into Feedly, you can read, annotate, save, or share articles just like content from any other source. Add Notes or Highlights to your reading to come back to later, or save an article to a designated Board to keep articles on a certain topic. You can share through integrations with social media sharing platforms, email, or Zapier. 

Add Notes, Highlights, or tag teammates (if you’re on an Enterprise plan) like any other article in Feedly.

Feedly can become a place for all news sources I want, and I can select the sources of information in a more granular way instead of waiting for sources to have an RSS.

Daniel Lewis, COO, Winno

Start building RSS feeds

No RSS? No problem. Build your own RSS feed in Feedly for websites without RSS.

BUILD RSS FEEDS

FAQs about building RSS feeds for websites without RSS

What is RSS?

RSS stands for really simple syndication. When a website offers an RSS feed, it makes content available in a file format that an RSS feed reader (like Feedly) can use to fetch the content so you can read it in real time. Until now, when a website didn’t offer RSS feeds, Feedly was unable to aggregate content from this RSS-less website into your Feedly.

How do I start building an RSS feed for a website that doesn’t offer RSS?

To create an RSS feed for a website without RSS, click on the ‘+’ button in the left navigation bar. In the ‘Websites’ tab, paste the website URL that you want to follow. You’ll automatically see the option to build an RSS feed. Click ‘Build RSS feed’ and follow the steps.

What Feedly plan do I need to access the RSS Builder feature?

The RSS Builder is available for users on Pro+ or Enterprise plans. Try it out.

Is there a limit to the amount of RSS feeds I can build?

You can create up to 25 RSS feeds in the Pro+ plan and up to 100 RSS feeds in the Enterprise plan with the RSS Builder tool.

Can I ask Leo to mute concepts in a source created with the RSS Builder?

Yes, you can create the same logic on top of sources you’ve built with the RSS Builder as you would on any other type of source. Ask Leo to mute concepts or keywords you don’t want to see in your Feed. 

Are there any sites I can’t follow with the RSS Builder?

While we try our best to allow you to follow any sites with RSS Builder, these sites are currently not available to build RSS feeds: 

1. Social media sites: Facebook, Instagram, TikTok, LinkedIn, Twitter (although you can get Tweets in Feedly with a Pro+ or Enterprise plan)

2. Websites that render content dynamically using JavaScript

3. Websites that don’t have links / URLs to fetch from

The RSS builder works best with sites that have an organized list of links, like a blog or list of articles. Sites that have a jumble of disorganized links (or no links on the page) aren’t easy to turn into RSS feeds. However, supporting this type of non-linear website changes is on our roadmap for the RSS Builder.

Can I use the RSS Builder on the Feedly mobile app?

Right now, the RSS Builder is only available on Feedly’s web app. However, you can still build RSS feeds on the web, and read them in your mobile app.

Is the RSS Builder available in Safari?

Unfortunately, the RSS Builder doesn’t work in Safari at this time, because Safari blocks all script execution without allow-scripts. If you’re a Safari user, you can use a different browser (like Chrome) to build your RSS feeds, and then continue to read in Feedly in your normal browser.

What should I do if I have more questions about the RSS Builder feature? 

Find even more answers to your RSS Builder questions in the Feedly Knowledge base, which we update regularly as the feature improves. And if you still need help, reach out to our customer support team. We’d love to help you out.

Pin your favorite sources and boards at the top of your left navigation

Por Sarah Hartland
Right-click on any Feed, Source, Web Alert or Board to add it to your Favorites section

Do you have a set of go-to-sources, boards, or Leo Web Alerts you navigate to regularly? You can now use the heart icon to pin them to the top of the left navigation bar and access them more quickly.

Right-click on any Feed, Source, Web Alert or Board to add it to your Favorites section.

If you were using the old favorites system, you should see a Favorites (Old) feed with the list of sources you added to your favorites. If you want to rename Favorites (Old) to a different name, please create a new feed and move the sources to that feed.

We are also adding a preference that allow you to use your first feed as your start page. This should allow you to continue to use your old favorites as your start page if that is your workflow.

However you choose to organize your Feedly, we want to make it easy to find what matters as fast as possible!

Quickly discover and collect indicators of compromise from millions of sources

Por Sarah Hartland
Leo recognizes IoCs mentioned in articles, and can gather them for you

Finding and collecting relevant indicators of compromise is critical to your security, but with millions of articles to sort through, discovering and collecting the right ones is a challenge. Even if you know where to look, IoCs can be easy to miss and tedious to upload to your threat intelligence platform.

This is why we’re excited to announce that now you can discover, collect, and export malicious IPs, domains, hashes, and URLs mentioned in your Feeds or across the web, because Leo recognizes indicators of compromise.

We trained Leo, your AI research assistant inside Feedly, to understand, find, and even export IoCs, so that they are easier to find and prioritize. This feature is included with Feedly for Cybersecurity. 

“Being able to track IoCs with Feedly has been very helpful, our team has been using the new feature every day to be on top of potential risks. Just today, Leo was able to spot three IoCs in a long report I was reading although I hadn’t noticed them.” 

Michelle Barro, Threat Intelligence Analyst at Verizon

Collect IoCs from across the entire web

Leo recognizes malicious IPs, domains, hashes, and URLs within the text of articles, Tweets, or Reddit posts, and tags articles so you know how many and what type of IoCs appear in a given article. 

When an article contains an IoC, Leo will highlight it for you so it’s easy for you to find and confirm, even if it is buried in the text of a long article or threat intelligence report. 

If the IoCs are relevant, you can  export them to a markdown or STIX file that will include critical context such as the article link, malware, threat actor, CVE, product, and TTP information. 

To track indicators of compromise from across the entire web, click the “+” symbol on the left hand navigation menu, and navigate to the ‘Web Alerts” tab. Type “Indicators of Compromise,” then click “+ AND” to refine your Web Alert further if needed.

Now that I can use Feedly to track IoCs across the web, our process to upload new indicators to our environment is much faster and easier. Being able to track IoCs across millions of sources on the web helps us cover every base possible.”

Cybersecurity engineer at a leading Fortune 500 technology company

Find and export indicators of compromise

Feedly for Cybersecurity is an OSINT platform used by more than 100 cybersecurity teams globally to speed up their threat intelligence. See how Feedly can help you conduct threat research up to 70% faster by starting a free trial.

start 30 day trial

Find IoCs related to a specific threat actor or malware

Let’s say you want to search for indicators of compromise related to a specific threat actor or malware. You can use Web Alerts to flag IoCs that match your query, even if the articles are from sources you don’t specifically follow.

The Web Alert shown in the example below will look for IoCs related to the Cobalt Strike malware family, making it easy to find what’s relevant, export it in seconds, and proactively monitor the web for future IoCs relevant to you. 

Find and export IoCs and their context

When you open article(s) that contain IoCs you’d like to upload to your preferred threat intelligence platform, you can export them in either STIX or Markdown formats. This is a significant time saver in contrast to scrolling through the article and copying and pasting what you need.

Your export will also include the IoC context such as the original article link, related malware, threat actor, CVE, product, and TTP information. This makes it even easier to take action. Here is an example of a STIX export:

Automate your IoC collection process with the Feedly API

The Advanced Feedly for Cybersecurity plan includes up to 100,000 requests per month and the full power of the Feedly API. Any action a user is taking in the Feedly application can be performed via the Feedly API, including collecting IoCs. You can access instructions for doing so here.

You can use the Feedly API to aggregate indicators of compromise and their context (associated threat actors, malwares, vulnerabilities and TTPs) from recent articles in a Feed, and return a single STIX object with all of those components and their relationships. 

To learn more about the power of the Feedly API or begin a trial or proof of context, click here.

It used to be particularly tedious to track the IoCs that are related to the critical UI CVEs or products my team has to be on top of. Now, with Feedly’s new IoC feature, I can track IoCs in a much faster and more visible way.”  

Michael Rossi, Independent Security Consultant

Find relevant IoCs previously published online

Finally, if you need to search for a specific set of IoCs already published online, you can do this via Power Search. Power Search allows you to leverage Leo’s knowledge graph within your existing Feeds or across the web, allowing you to get much more granular and accurate than standard web searches. 

Click the “🔍” icon in the left navigation menu to access the Power Search screen. From here, you can look for any articles that contain indicators of compromise. This is ideal when you need to track a malware family you haven’t tracked before, and want to quickly find known IoCs that are already available online.

The Indicators of Compromise feature, CVE dashboard, cyber attacks Smart Topic, and several more advanced features are included with Feedly for Cybersecurity. This enterprise package is perfect for cybersecurity teams that need to conduct open-source threat intelligence more efficiently. To learn more about any of these features, or start a free 30-day trial, click the link below.

Find and export indicators of compromise

Feedly for Cybersecurity is an OSINT platform used by more than 100 cybersecurity teams globally to speed up their threat intelligence. See how Feedly can help you conduct threat research up to 70% faster by starting a free trial.

start 30 day trial

Use this pro tip to instantly send articles from Feedly to external recipients

Por Annie Bacher
Tips & Tricks
There’s a way to stop manually copying and pasting content into emails or Slack to share with clients, teammates, or collaborators

One Feedly Enterprise customer had come up with a clever trick to automatically email articles to a predefined group of 6 emails. It worked, but it was a little hacky. 

For teams that need to send critical information as quickly as possible (like the cyber threat intelligence teams that use Feedly, for example), instant communication about threats, data breaches, or vulnerabilities is important. And copying and pasting content at scale can really slow you down.

Remi, Customer Success & Operations lead at Feedly, helped one team find an even simpler way for instantly sending articles to external recipients.

They needed to send news immediately to external customers, but the customers weren’t members of their Feedly account. 

To avoid manually sending emails to customers each time a relevant article popped up, the team set up an IFTTT automation. It worked, but it was a little clunky:

  • They created an email address specifically for this purpose: ourteam123@gmail.com
  • If an article was saved to a designated Board, then it would be sent to this predefined Gmail address via IFTTT
  • Then, from that Gmail, IFTTT will trigger sending the email to a predetermined list of six recipients

And since the articles were sent from Feedly → Gmail → each recipient’s inbox, they weren’t the most visually pleasing.

A better (easier) way to immediately send articles to external recipients

Remi spotted an opportunity to make their lives easier, and helped simplify the workaround. It’s simple:

  • Highlight a section of the article you want to share
  • Then, leave a Note on the article with the person’s email address: +coworker@email.com

When you tag someone in the Notes section of an article, Feedly automatically sends an email to the recipient, and include the highlighted section in the body of the email. The look and feel of the email is a bit more polished than the Gmail workaround, and they don’t even have to click through to read the highlighted section of the article.

Instantly send articles from Feedly to lists of recipients 

Easy enough so far, right? But what happens when you want to send articles to the same list of six or seven people? You definitely don’t want to have to type their email addresses every single time.

Here’s the fun part: you can use tools like TextExpander to create keyboard shortcuts for your predetermined lists of email addresses, and paste that directly into Feedly. For example, if I often send articles to the same 7 external clients, I can create a snippet to avoid typing out those 7 email addresses every time I want to share something with a group.

Then, if someone replies to the email, it will automatically get sent to the original sender’s inbox (and not some noreply address). 

Try it out the next time you need to share a timely, relevant article. Happy reading!

How Airbus CyberSecurity gets actionable cyber threat intelligence to customers in minutes

Por Annie Bacher
Case Study
An inside look at how the Airbus CyberSecurity team is using Feedly to monitor and share actionable insights
Impact
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A cohesive, streamlined workflow for threat intelligence that saves hours every week

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Increased customer satisfaction due to improved speed of intelligence

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Real-time sharing makes it easy to instantly alert customers and collaborators

THE CHALLENGE
“The process used to be way too time consuming and manual”

Chris Pickard, Cyber Threat Intelligence, and Adam Thomas, Vulnerability Analyst, lead the cyber threat intelligence (CTI) team at Airbus CyberSecurity in the UK. The team has since grown significantly, but just a few years ago they were a small team with painfully manual processes for gathering threat intelligence. 

Chris remembers, “We had our favorite sites that we would go to stay on top of the latest trends and to monitor newly released vulnerabilities. It was a more time consuming process compared to how we do things now, and on reflection, it was less structured ” He adds, “We’d have all sorts of set places we would go to to get the news and to get the latest vulnerabilities. It worked but it could sometimes be a frustrating process.”  

Before the CTI team enhanced their news gathering and vulnerability monitoring capability with Feedly, they collected information individually. The process is now much more collaborative, with each member of the team having access to and visibility of the Feedly platform. He adds, “We wanted a way of getting news to our customers much more quickly and to work together in a more streamlined way.”

Like many current Feedly for Cybersecurity teams, Chris had been using Feedly for personal use in the past. Once he and Adam discovered Feedly’s cybersecurity-specific features, they felt like they had found a cheat code for finding what matters and getting it to the right people, faster. 

“We wanted a way of getting news to our customers more quickly and to work together in a more streamlined way.”

Chris Pickard, Cyber Threat Intelligence

Immediate impact from the proof of concept

Chris and Adam still needed to convince upper management to adopt Feedly for Cybersecurity. Chris says, “One of the obstacles we faced was to convince management of the benefits that Feedly would provide. From a management perspective they were already aware that the team were doing a good job, but the challenge we faced was to demonstrate the improvements Feedly would bring to the table”

After a few months of switching the manual process to a more streamlined intelligence workflow with a trial of Feedly for Cybersecurity, “It reached the point where our customers were giving  positive feedback about how we were able to respond to the latest trends, while also keeping them informed of the news and our response to it. The efficiency of the new workflow really helped us promote Feedly within Airbus.” Internal management teams, other security teams, and their external  customers noticed and appreciated the increased speed in which they were receiving threat intelligence. 

It reached the point where our customers were giving positive feedback about how we were able to respond to the latest trends, while also keeping them informed of the news and our response to it. The efficiency of the new workflow really helped us promote Feedly within Airbus.

Chris Pickard, Cyber Threat Intelligence

Adam adds “The feedback that we received from the customers has already proven that Feedly was worth the investment.” He adds, “Once the customer reviews started backing up what we’d been saying all along, then there was no decision to be made, to be honest. It was easy to convince management to adopt Feedly from then on.” 

THE SOLUTION
Increasing speed of intelligence with a streamlined OSINT process

At Feedly, we use Airbus CyberSecurity’s workflow as a model to teach other security teams to set up efficient, collaborative intelligence gathering processes using our platform. This is how they get actionable cybersecurity intelligence to their customers in a matter of minutes.

1. Asking Leo to track customer assets and products

Chris and Adam ask Leo, Feedly’s AI research assistant, to track anything related to critical vulnerabilities affecting them and their customers’ assets and products across the web (not just in the sources they follow in Feedly). They can then add the results of these Leo Web Alerts to their Feedly account.

Then, using a portfolio of security sources they trust, Chris and Adam asked Leo to prioritize anything related to their customers, including customer assets and products. With Priorities, Leo reads all incoming information and surfaces the most relevant content, based on the specific parameters Chris and Adam set up. According to Chris, “We know that anything that’s triggering the Priorities is something we need to focus on. Instead of us having to hunt for actionable intelligence from different sources, we can just have a glance at the Priorities and go from there.”

Chris and Adam asked Leo to prioritize news about high vulnerabilities related to their customers and products they use

2. Immediately viewing and sharing CVSS scores and trending vulnerabilities

With Feedly for Cybersecurity, Chris and Adam can see the CVSS score directly in their Feeds, which gives them more tools to share with customers. They can click into a CVE Card, to access all the information related to the CVE, access the severity of a vulnerability, and determine if it should be escalated to their team for further research without zig zagging across different tabs. If not provided by the National Vulnerability Database (NVD), Leo will estimate the CVSS score and CWE attack type for each vulnerability. 

“We can just look at Leo’s prioritization and see what needs to be taken care of first,” says Chris. “It’s really helpful to see the top attackers and go from there.”

3. Instantly sharing articles with external email addresses

If they find a critical vulnerability about a customer’s supply chain, for example, Chris and Adam’s team need an easy and fast way to get it to the people who need to know.

The team initially had a solid workflow set up, and with a few tips from Remi on the Feedly customer success team, they made it even more streamlined. Remi says “The Airbus CyberSecurity team had developed a clever workaround with IFTTT to send articles to a list of six external customers.” But there was room for improvement, so “during one success session, we were able to tweak it a bit to send polished emails directly from the Feedly interface, without using a third-party tool as a workaround.”

Instead of connecting Feedly to email with an IFTTT integration in the middle, Remi showed Chris and Adam how they could actually send parts of an article directly to external email addresses using Notes.  

The Airbus CyberSecurity CTI team sends articles instantly from Feedly to external recipients via email, by tagging them in the Notes

4. Curating relevant content daily for each customer for instant, organized communication

To organize information to share with customers, Chris and Adam created one Team Board per customer. Team Boards are shared spaces to save articles, and can trigger other automations, like the Slack integration or an email. If Chris saves an article to a customer’s Board, it can immediately trigger a Slack message or an email notification to the customer. “I used to have to summarize gathered intelligence in an email and send it to customers. Now ​​I can just attach relevant information to a Board and I can send it instantly to the people that need it.”

In Team Board > Sharing Settings, the team turns on Slack notifications and choose which Slack channel receives a notification when they save an article to that Board.

Notifications from Boards can be sent to anyone via email, whether or not they have a Feedly account. Chris and Adam send articles to analysts, CTO teams, or even the CEO. “Everyone sees these notifications straight away, and it’s just a really good way of getting it to them quicker.”

5. Sending proactive briefings via automated daily and weekly Newsletters

Apart from ad hoc alerts when relevant issues come up for customers, Chris and Adam also send out daily and weekly newsletters on topics of interest. They add any articles that customers might find interesting to a dedicated Board. They’ve configured the Board to automatically send a Newsletter, which is an automated roundup of recently added articles that can be sent at regular intervals.

Instead of copying and pasting multiple articles into a weekly email, Chris and Adam automate their weekly roundups to send directly as Newsletters from their assorted Boards.

THE RESULTS
A fast, streamlined OSINT workflow that leaves time for analysis

The most noticeable impact of using Feedly? The stellar feedback the CTI team has received from both internal and external customers. Chris says, “Customers really love the speed that we are able to quickly get the news to them. As soon as something hits the news, like a critical vulnerability that affects them, we can notify them within minutes.”

Sending out regular news roundups is much easier, too. Chris says, “Team Newsletters have made the biggest difference for me because it’s saved so much time.”

The firehose of information is quickly reduced to only what’s relevant

By asking Leo to track their customers’ assets and products both across the web and within their trusted security sources, Chris and Adam can feel confident they’re not missing anything, but they can also make sure they’re not wasting time on irrelevant news. 

“I was amazed by the sheer amount of information Feedly brings in, and then how quickly that’s cut down to what’s relevant, I’ve not used a tool that has the same level of impact.”

“I was amazed by the sheer amount of information Feedly brings in, and then how quickly that’s cut down to what’s relevant, I’ve not used a tool that has the same level of impact.”

Adam Thomas, Vulnerability Analyst

Improved communication and cohesion makes the job easier

The process is now much more collaborative, with each member of the team having access to and visibility of the Feedly platform, which avoids duplicate work. And avoiding duplicate work is like having an extra person on the team. Chris says, “The time saved has enabled us to put more resources into threat hunting, vulnerability research, and improving existing processes.”

Working together in a more cohesive way also gives the team the confidence that they’re collectively catching everything they need. Adam adds, “We know that once we put parameters into Feedly, it’s definitely doing its job and is capturing everything we need it to. And we’re not missing anything.”

“We know that once we put parameters into Feedly, it’s definitely doing its job and is capturing everything we need it to. And we’re not missing anything.

Adam Thomas, Vulnerability Analyst

Chris (left) and Adam (right) of Airbus CyberSecurity

What’s next: even more automation and indicators of compromise

When it comes to threat intelligence with Feedly, the Airbus CyberSecurity CTI team is only just getting started. What’s next? Adding even more automation. Chris and Adam are looking to leverage Feedly’s API so they can integrate their intelligence gathering workflow with tools they’re already using, like MISP. 

They’re also participating in the beta program of Feedly’s Indicators of Compromise feature, so they can quickly discover and collect malicious IoCs from security news sources, Twitter, and Reddit, and then easily export IoCs with context. 

Stay tuned, the Airbus CyberSecurity CTI team is leading the way for efficient, collaborative, and effective threat intelligence. 

Gather critical insights quickly, all in one place

Cut down the information overload to only the relevant news, so you can proactively alert customers or internal team members in minutes.

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💾

How a top 10 pharma company tracks drug innovations and more with Feedly

Por Annie Bacher
Case Study
This medical librarian team monitors diseases, drug pricing, innovations, and major political decisions affecting healthcare
Impact
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Curating relevant content for newsletters to inform recipients across the company

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Spending less than 1 hour daily on Feedly to select relevant insights

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Discovering and organizing open-source biopharma news in one place

This Feedly for Biopharma client has graciously allowed us to share their story on the condition of anonymity. Client names have been changed.

THE CHALLENGE
Discovering and organizing open-source biopharma research in one place

Sienna is a Knowledge and Insights Advisor at a top 10 pharmaceutical company in Australia. Sienna and her team are responsible for two main tasks: responding to specific, timely questions from doctors or researchers across the company, and proactively keeping employees up-to-date on industry developments or innovations. 

Responding to specific, timely questions 

Doctors and researchers might ask Sienna’s team whether a particular drug was ever linked to an adverse event, like “Has amoxycillin ever caused encephalitis?” Or they might answer questions about new drug delivery platforms, like “How do you get our large molecule drug inside the cell so that it can actually get to the target, where it will do the work of curing the disease?” For questions like these, Sienna and her team seek information to compile resource lists or reports. 

Sending out regular briefings to keep everyone informed

The second part of the job is proactively keeping people across the company up to date on drug developments, political decisions, and any other industry developments or innovations. Sienna and her team send out 50 different newsletters about relevant biopharma news every week to 765 recipients, plus a daily COVID newsletter: “We try to keep people informed of the most interesting published research in their areas.” 

Struggling to gather intelligence on broad topics 

For certain queries, Sienna and her team get their information from published literature in research journals, like PubMed.  However, Sienna remembers how tricky things got when her team started getting requests for information about broader topics like drug innovations, regulatory decisions, political decisions, or industry updates. “Rather than being about a specific disease, we started getting asked about things like drug pricing, or the gene and cell therapy industry.” Sienna commented that it wasn’t easy to capture this type of news about “those more general areas where there is news, rather than just published literature.”

She set up some Google Alerts, and subscribed to emails from assorted websites, but it was messy. And if members of the team weren’t already experts in an area (like bioprocessing, for example), Sienna found it hard to know which sources to look at for relevant research. 

Sienna and her team needed a way to ​track dozens of different topics and trends in biopharma at the same time from a large range of sources.

“Before using Feedly, we didn’t really know how to find ongoing news on these broader topics like drug pricing or the gene and cell therapy industry.”

THE SOLUTION
Using AI to track industry updates, innovations, and regulatory news

Back in 2013, Sienna knew she needed an RSS reader replacement to gather industry updates. At the time, she was using a free, personal Feedly account to read comics in her spare time, and quickly realized she could use the same tool to keep up with the biopharma industry. 

“I truly believe in the power of RSS. It makes Feedly a powerful one-stop shop for all our favorite web pages.”

Leo, Feedly’s AI research assistant, reads through a pre-curated list of 3,000 top-tier biopharma publications: research journals, industry updates, regulatory news, PubMed, etc and surfaces content on the specific topics Sienna has selected. 
Now, Sienna and her team use Feedly for Biopharma plus the power of AI to track and gather information across the topics they need.

Tracking molecules, drugs, and clinical trials with Leo Web Alerts

Finding relevant insights about a specific molecule or drug used to be like finding a needle in a haystack. But with Leo, Sienna can now easily discover hyper-specific information about the drugs and clinical trials they need to keep up with. 

To replace noisy Google Alerts, Sienna created Leo Web Alerts in Feedly, which allow her to track anything across the web (not just in sources she follows in Feedly), like specific genes, molecules, diseases, or clinical trials. Instead of skimming multiple email updates per day like she had to with Google Alerts, Sienna can refine her Leo Web Alerts for her specific needs and see results in a single Feed.

Sienna tracks regulatory changes related to Epilepsy and Scleroderma with this Leo Web Alert. Leo knows 5,000 diseases referenced in PubMed, NCBI, and MeSH so he can differentiate the disease names from a simple keyword.

For example, Sienna created a Leo Web Alert for bioprocessing, a topic she was unfamiliar with. By asking Leo to find articles about bioprocessing across the web, she didn’t need to know what the best sources of information were, but she could still get relevant insights about the topic. And as she continues to familiarize herself with the topic, she’s able to refine her bioprocessing Web Alert to get even better results.

Sienna asked Leo to track bioprocessing across the web.

“Web Alerts in Feedly allow me to be a lot more efficient than with Google Alerts. They’re a huge time saver: I get much fewer articles but all of them are relevant to my biopharma searches.”

Web Alerts like Sienna’s bioprocessing alert allow her to keep track of news from sources she wouldn’t have found before. “And they’re so much less noisy than Google Alerts.”

Prioritizing top reads across favorite biopharma sources 

For topics Sienna and her team are a bit more familiar with, they already know their favorite sources to seek out information: news sites, research publications, and industry publications. They added all of these sources to Feedly, and asked Leo to prioritize must-reads about drug manufacturers, lists of specific drugs, or specific topics like CRISPR. 

The team also adds Mute Filters to filter out the noise for certain topics. For example, in their Process Analytical Technology Innovation Feed, they’ve muted market reports, sports, and recreational drugs so they don’t get distracted by irrelevant results.

Asking Leo to find similar articles to previously saved content

Since the team is already spending hours reading articles and saving them to Boards, they leverage their curation efforts with Like Boards. “We save things to boards to train Leo,” explains Sienna. Like Boards are a niche feature that this team uses heavily. While we at Feedly pre-train Leo on broad topics, Like Boards are an easy way for users to train Leo to prioritize based on the content they’ve saved to Boards. Instead of surfacing articles about a specific topic, Leo will find articles that share commonalities with what you’ve already saved.

Sienna saves articles to a Board to read later, share with team members, or train Leo to prioritize types of articles you tend to save on a topic, like biopharma breakthroughs.

When Sienna and her team create a Like Board Priority, Leo learns the types of articles they save, and then prioritizes similar articles in their Feeds.

THE RESULTS
A streamlined way to share critical information with hundreds across the company

With the information they gather in Feedly, Sienna and her team spend less than an hour per day to assemble informative weekly newsletters for 765 recipients. And instead of fielding multiple emails and alerts, they enjoy the peace of mind of getting all their open-source biopharma intelligence in a single location inside Feedly. 

By using Web Alerts, Priorities, and Like Boards inside Feedly, Sienna’s team can keep track of industry news and get insights from sources they might have missed with their limited time.

“If we didn’t have Feedly, we wouldn’t be able to capture the information in one place. We’d have to sign up for more email newsletters and then from there we’d have to go through the whole newsletter, whereas with Feedly you can go through one story at a time, all in one feed.”

Now that Sienna and her team have the information gathering process down to a science, she’s excited to explore other functionalities, like saving articles to Boards as a way of sharing with the team and broader company.

And beyond biopharma research? Sienna takes full advantage of the ability to save articles to personal boards, invisible to her team. She has a dedicated Board in Feedly for recipes 🍳

For more inspiration on using Feedly for personal use, see how one tech executive uses Feedly to fuel his passion project

Streamline your research workflow

Feedly for Biopharma can help you research, prioritize, and share insights, without the overwhelm.

TRY FEEDLY FOR BIOPHARMA

Using AI to sort technical updates from news commentary during the SolarWinds attack: A case study

Por Annie Bacher
Case Study
How one cybersecurity analyst leveraged Feedly to proactively evaluate news around the breach and protect his company and their clients and stakeholders

Back in 2020, it wasn’t hard to find information about the SolarWinds breach. In fact, the problem for cybersecurity analysts like Drew Gallis was the deafening noise of commentary about the breach. In a time of crisis, sites like New York Times and other editorial sources tend to drown out actionable technical information from security-specific sources. 

“SolarWinds catapulted into this massive newsline of all these articles saying stuff with no technical insights.”

Drew Gallis, Cybersecurity Analyst, WillowTree

Drew is a cybersecurity analyst at WillowTree, a digital product consultancy with clients including HBO, Domino’s, Anheuser-Busch InBev, FOX Sports and Hilton. He’s part of a small security team responsible for incident response, incident remediation, reporting on security news, and securing web and mobile applications. Given the limited amount of time he has for monitoring threat intelligence, Drew needed a way to separate critical technical updates from useless news commentary around the SolarWinds attack.

Finding actionable technical insights amid the noise of the attack

“A lot of news organizations just point fingers at different companies, without actually providing any technical backing as to why they’re saying these things,” says Drew. He needed to find useful, actionable information he could leverage to equip his company with the facts they needed to protect themselves and their clients from breaches related to SolarWinds. 

Drew and the cybersecurity team at WillowTree leaned heavily on their Feedly setup to monitor security news during the SolarWinds attack. In the article he published about the breach, Drew writes, “Feedly allows us to leverage and utilize an AI called Leo, which can sort and aggregate our “feeds” by filters which narrows down on key indicators such as organization breaches, critical CVEs, vendor releases, system vulnerabilities, new security tooling, etc.”

“I used Feedly to find the real technical insights as to what happened during SolarWinds. So I could easily see IoCs and technical documentation as to how the attack was carried out.”

Using Leo to eliminate false information and gather IoCs

Drew used Leo to quickly eliminate false information which was abundant on the topic, such as accusations of Russian-owned company TeamCity. He was also able to gather any indicators of compromise (IoCs) on the issue, such as logs, data, and statistics. 

By gathering threat intelligence during the SolarWinds attack, Drew and his team were able to hand off actionable reports to developers and project managers to help WillowTree’s clients proactively protect against breaches. He says “I use Feedly to consolidate information and quickly generate actionable documentation and reports that we can then share with our clients. For SolarWinds, I was giving our clients indicators of compromise and different domains associated with the actual breach so they could better protect themselves.” 

Drew uses the information he finds in Feedly to make sure he’s not only educating clients about indicators of compromise and proofs of concept related to SolarWinds, but also helping them protect themselves during future attacks. 

“I use Feedly to consolidate information and quickly generate actionable documentation and reports that we can share with our clients”

WillowTree uses Feedly for Cybersecurity to separate the actionable insights from the noisy commentary. To learn more about using Feedly for threat intelligence, read the full case study about WillowTree’s setup.

Try Feedly for Cybersecurity

Start a 30-day trial of Feedly for Cybersecurity and keep up with critical threat intelligence, without the noise.

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How a WillowTree cybersecurity analyst gathers threat intelligence in just 30 minutes a day

Por Annie Bacher
Case Study
Drew Gallis, analyst at WillowTree, leverages Feedly for Cybersecurity to track cyber threats across the company’s supply chain and protect clients
Impact
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Keeps track of critical vulnerabilities in the supply chain so he can react quickly.

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Went from spending 2-3 hours sorting through threat intelligence news to 30 minutes of reading only the most relevant articles.

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Monitors breaches and vulnerabilities that could put clients at risk…and creates proactive solutions before they become disasters.

THE CUSTOMER
WillowTree, Digital Product Consultancy

Started using Feedly For Cybersecurity: 2020

WillowTree is a digital product consultancy with clients including HBO, Domino’s, Anheuser-Busch InBev, FOX Sports and Hilton. Drew Gallis, a security analyst at WillowTree’s Virginia headquarters, is part of a small team responsible for company security and for proactively alerting WillowTree’s clients of security concerns.

THE CHALLENGE
A limited amount of time to dedicate to threat intelligence

With a small team dedicated to cybersecurity, efficiency is everything. The team at Willow Tree has to stay on top of the threat landscape so nothing falls through the cracks. While Drew’s official title is “Cyber Security Analyst,” he wears multiple hats: incident response, incident remediation, reporting on security news, and securing web and mobile applications developed by WillowTree, with 20-30 projects running at any given time. 

Consuming information fast so he can quickly share actionable insights across the company 

Drew is deeply passionate about cybersecurity and wants to get the word out to everyone in the company. He’s genuinely excited about sharing information that helps other people (developers, clients, etc.) do their jobs better and be safer.

Only about 20% of Drew’s job is dedicated to risk and analysis, and even less of that time is available for news monitoring. So he needed a way to find the best news about critical vulnerabilities without eating up the rest of his time at work. 

Trying out Feedly for Cybersecurity to consolidate and prioritize in one place

Drew’s mentor and supervisor, Adrian Guevara, Head of Cyber Security at WillowTree, had been using Feedly’s free plan for years to consolidate all of his cybersecurity information into one place. So when Drew and his team learned about Feedly for Cybersecurity’s ability to help them refine their Feeds and prioritize the most important information, they had to try it. 

“I only have about 20% of my day to look into risk and analyze different things going on within our organization. I wanted to narrow our data and focus on certain points with my limited time.

Drew Gallis, Cyber Security Analyst, WillowTree

THE SOLUTION
Reducing the volume of information to only critical insights

Adrian and Drew already had all of their top cybersecurity sources organized into Feeds on the free plan. So when they joined Feedly for Cybersecurity, all they had to do was start using Leo, their AI research assistant in Feedly, to prioritize the most important news. Leo reads every article in their Feeds, and then separates the most important ones into the ‘Priority’ tab. Thanks to this sorting and organization, Adrian and Drew can spend their limited attention reading the high-priority news first. 

“The biggest thing for us was exploring Leo’s functionality. We made tailored filters to prioritize specific services, specific programming languages, specific packages, and different vendors we use.”

Prioritizing critical vulnerabilities in WillowTree’s tech stack

First, Drew set up Leo Priorities for all the software tools and services that they use internally at WillowTree. This was simple: He just used AND to add each supplier’s name to a Priority. 

Drew prioritized critical vulnerabilities for any of the companies in WillowTree’s supply chain.

Then, Drew added a layer to this Priority. In addition to prioritizing products and services used at WillowTree, he prioritized high CVEs for services in WillowTree’s tech stack. 

“Normally there wouldn’t be too many articles in my Priority tab, so if I saw a news article pop up, I knew it would be something pressing.

Tracking major programming languages 

Drew asked Leo to prioritize articles that mention any of the major programming languages used for clients at WillowTree. These include: Swift, .NET, Python, C, JavaScript, and TypeScript. 

Drew prioritized critical vulnerabilities for major programming languages WillowTree and their clients use.

Tracking the vulnerabilities that potentially impact clients

Drew also wanted to prioritize news about breaches or cybersecurity events affecting WillowTree’s clients so he could notify them as soon as possible. He used client names (most of which Leo recognizes as companies) in a Priority looking for data breaches. 

Drew created this Priority to find out about data breaches in conjunction with WillowTree’s clients.

Tracking issues regarding MacOS

Since WillowTree is a primarily MacOS company, they’re especially interested in any vulnerabilities affecting MacOS. Drew asked Leo to prioritize vulnerabilities related to MacOS so he could easily tell the rest of the company if there was something to be concerned about.

Drew prioritized articles about MacOS vulnerabilities within his team’s cybersecurity Feed.

THE RESULTS
Protecting WillowTree and their clients in just 25% of the time

Since using Leo, Drew has been able to cut down intelligence gathering time every day to just 30 minutes. He knows which articles are most important to read, and can easily see what’s happening in the world of cybersecurity. Not only can he respond quicker to threats and vulnerabilities, Leo also gives him more time to focus on other important work.

“Instead of having to look and sort through articles over 2-hour periods, now I can do it in about 30 minutes, and get better quality of information with Leo.

Protecting WillowTree with continual threat monitoring

Drew leveraged his Feedly setup during the SolarWinds attack to get the critical information, without the noise that happens during this kind of event. Drew didn’t care about the editorial commentary around SolarWinds; he wanted the technical facts so that he could serve his company and their clients. 

How WillowTree sorted technical updates from news commentary during the  SolarWinds breach: Read the full story

Beyond the SolarWinds event, Drew is able to equip WillowTree developers with the information they need to protect the company. Whenever he finds a vulnerability through Feedly, he shares more about it with the team so they understand why fixing it is important. He also uses the information he finds in Feedly to verify Proof of Concepts (PoCs).

Alerting WillowTree clients to security concerns 

Drew also uses Feedly to get indicators of compromise (IoCs) to share with clients, to better protect them now and prevent future threats. He can now send developers and project managers actionable documentation that they can share with clients in the case of a threat.

Before using Feedly and Leo, Drew spent upwards of two hours each day monitoring security news. Now, he’s reduced the time spent monitoring to just 30 minutes per day. Since using Leo to prioritize critical news, he spends 75% less time, but gets better quality information because his Feeds are tailored to his exact needs. 

“Security news is massive in terms of the scope and the breadth it can go, because each industry has different news. Feedly will save you time and help you condense all of your news articles and news feeds into one place.”

Drew’s team is expanding with a new security hire soon. He plans to train the new team member on the monitoring foundation he’s set up with Feedly so he and his team can continue to efficiently monitor supply chain threats, alert clients, and get the information they need. 

Gather threat intelligence without the noise

Streamline your threat intelligence in Feedly so you can focus on real threats and ignore the distractions.

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Track the influence of the largest US companies with Feedly

Por Sarah Hartland
What's New
Leo understands and can track Fortune 500 companies and their aliases

Traditional keyword matches fail to understand aliases, synonyms and abbreviations, and standard content monitoring tools don’t allow you to track segments or industries, which puts you at risk of missing key information that could help you monitor the major players in your industry.

Today, we are excited to announce a new Leo smart topic, Fortune 500. This smart topic enables you to track mentions of the top 500 US companies without having to list each company (and their aliases) individually.

Layer topics to find what the content you need

Imagine you’re an analyst at a bank, and you’re interested in tracking what large companies and competitors are implementing around cryptocurrency and blockchain technology.

You can layer topics like “Cryptocurrency” with the Fortune 500 smart topic to find relevant articles quickly and ask Leo to include them in your Feeds.

Set a Leo Priority or Leo Web Alert with these filters to see articles about what Fortune 500 companies are doing with cryptocurrency and blockchain technology.

The Fortune 500 smart topic is available to Enterprise level customers. Try it today, or start a 30 day trial here.

Before using Leo, our team at Danone would struggle to find the most relevant information about our market and competitors. We would need to track our competitor names on Google News which would bring a lot of noise. Now that we use Leo to track our competitors, we have easy access to articles that are super aligned with what we need to track in our day to day.”

Yong Wang, Strategy & Global Insights, Danone

Find what matters with advanced AI

Put the power of AI in your hands, and track Fortune 500 events and trends proactively. Now available to all users in our Enterprise plan.

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How can I access this Smart Topic?

This smart topic, as well as, Big Tech and industries, and more are part of Leo’s Advanced AI skills, and are available as part of our Enterprise level plans.

Can I try this before I upgrade?

Yes! We offer a 30-day free trial of our Enterprise level plan, including onboarding and access for your team. Request your trial here.

Which companies are included in this Smart Topic?

Each organization in the “Fortune 500” entity belongs to the list of the 500 largest United States corporations (by total revenue in 2020), listed by Fortune here. 

Can I teach Leo to understand other types of organizations?

Absolutely! Several of our Enterprise customers have shared lists of companies they would like to track in their Feedly. Please reach out to enterprise@feedly.com if you’re an Enterprise customer and we can help you track a custom company list.

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