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Global Libraries impact planning and assessment progress: part 2

Performance Measurement and Metrics, Ahead of Print.
Purpose The purpose of this paper is to report on recent performance measurement and impact evaluation progress made in Brazil, India, Indonesia, Moldova, Turkey and Vietnam as part of the last phase of the Global Libraries Initiative. Design/methodology/approach The country reports are presented as a series of case studies, in some cases supplementing those reported earlier in this journal. Findings Recent country-specific survey findings are reported and some conclusions are offered. Research limitations/implications This paper demonstrates how the adoption of a common approach to library service evaluation across several countries can strengthen research practice at country level beyond the Global Libraries Initiative itself. Practical implications This paper shares Global Libraries IPA learning at country level with people in other countries who may be contemplating public library evaluation at regional, national or local levels or who are interested in performance measurement and impact evaluation. Social implications The paper shows how focusing on the impact of public library services on users can enhance the understanding of community requirements and inform the development of more effective services to library users and communities. Originality/value These case studies reflect concentrated impact evaluation and performance measurement work at country level across a range of countries over more than 18 years.
  • 14 de Junho de 2019, 02:42

Impact evaluation and IFLA

Performance Measurement and Metrics, Ahead of Print.
Purpose The purpose of this paper is to describe the evolving IFLA approach to impact evaluation through three of its international programmes: Freedom of Access to Information, Building Strong Library Associations (BSLA) and the International Advocacy Programme (IAP). This review positions these three programmes within the wider discourse of the international evaluation community. Design/methodology/approach Each of the three programmes is considered in turn to show what they were trying to achieve and how thinking about impact evaluation at IFLA is evolving. Findings This paper reports key evaluation findings for relevant phases of the BSLA and IAP programmes in general terms. Research limitations/implications The views presented are those of the evaluation consultants who advised each of these programmes (and in the cases of BSLA and the IAP conducted the programme evaluations). Practical implications The processes described and the conclusions drawn should be of interest to anyone involved in international or national library evaluation, especially of public libraries, library associations and national libraries. Social implications The paper suggests that more systematic impact evaluation of public libraries, library associations and national libraries is necessary to ensure their future survival. Originality/value The authors were uniquely placed to see and participate in IFLA impact evaluation discussions over the past decade.
  • 14 de Junho de 2019, 02:40

Ownership and control over publicly accessible platform data

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is to examine how claims to “ownership” are asserted over publicly accessible platform data and critically assess the nature and scope of rights to reuse these data. Design/methodology/approach Using Airbnb as a case study, this paper examines the data ecosystem that arises around publicly accessible platform data. It analyzes current statute and case law in order to understand the state of the law around the scraping of such data. Findings This paper demonstrates that there is considerable uncertainty about the practice of data scraping, and that there are risks in allowing the law to evolve in the context of battles between business competitors without a consideration of the broader public interest in data scraping. It argues for a data ecosystem approach that can keep the public dimension issues more squarely within the frame when data scraping is judicially considered. Practical implications The nature of some sharing economy platforms requires that a large subset of their data be publicly accessible. These data can be used to understand how platform companies operate, to assess their compliance with laws and regulations and to evaluate their social and economic impacts. They can also be used in different kinds of data analytics. Such data are therefore sought after by civil society organizations, researchers, entrepreneurs and regulators. This paper considers who has a right to control access to and use of these data, and addresses current uncertainties in how the law will apply to scraping activities, and builds an argument for a consideration of the public interest in data scraping. Originality/value The issue of ownership/control over publicly accessible information is of growing importance; this paper offers a framework for approaching these legal questions.
  • 14 de Maio de 2019, 06:49

Datafication, dataveillance, and the social credit system as China’s new normal

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is twofold: first, to explore how China uses a social credit system as part of its “data-driven authoritarianism” policy; and second, to investigate how datafication, which is a method to legitimize data collection, and dataveillance, which is continuous surveillance through the use of data, offer the Chinese state a legitimate method of monitoring, surveilling and controlling citizens, businesses and society. Taken together, China’s social credit system is analyzed as an integrated tool for datafication, dataveillance and data-driven authoritarianism. Design/methodology/approach This study combines the personal narratives of 22 Chinese citizens with policy analyses, online discussions and media reports. The stories were collected using a scenario-based story completion method to understand the participants’ perceptions of the recently introduced social credit system in China. Findings China’s new social credit system, which turns both online and offline behaviors into a credit score through smartphone apps, creates a “new normal” way of life for Chinese citizens. This data-driven authoritarianism uses data and technology to enhance citizen surveillance. Interactions between individuals, technologies and information emerge from understanding the system as one that provides social goods, using technologies, and raising concerns of privacy, security and collectivity. An integrated critical perspective that incorporates the concepts of datafication and dataveillance enhances a general understanding of how data-driven authoritarianism develops through the social credit system. Originality/value This study builds upon an ongoing debate and an emerging body of literature on datafication, dataveillance and digital sociology while filling empirical gaps in the study of the global South. The Chinese social credit system has growing recognition and importance as both a governing tool and a part of everyday datafication and dataveillance processes. Thus, these phenomena necessitate discussion of its consequences for, and applications by, the Chinese state and businesses, as well as affected individuals’ efforts to adapt to the system.
  • 8 de Maio de 2019, 02:13

Evaluating library service quality of University of Kashmir: a LibQUAL+ survey

Performance Measurement and Metrics, Volume 20, Issue 1, Page 60-71, February 2019.
Purpose The purpose of this paper is to evaluate the library service quality (LSQ) of University of Kashmir from the users’ perspectives based on the LibQUAL+ model approach. Design/methodology/approach The survey used the LibQUAL+ model to evaluate service quality (SQ) of Allama Iqbal Library (AIL), University of Kashmir, Srinagar (India). The data were collected from library users by administering the LibQUAL+ questionnaire in a printed format. Findings It has been revealed that AIL has succeeded in satisfying the minimum expectations of its users but could not meet the customers’ desired expectations that make them delighted. Library as Place (LP) and Information Control (IC) are the most satisfied dimensions of SQ of AIL, whereas Affect of Service (AS) is the least satisfied dimension. LP is the most desired dimension amongst LibQUAL+ dimensions. All LibQUAL+ items were found to be lying inside the zone of tolerance (ZoT). Further, “Library is secure and peaceful place for study, learning and research” (LP-21) was found as most important service item as per users’ desired expectations, while “Library staff shows dependability in handling users’ service problems” (AS-9) is marked as the least desired item. Originality/value Only a few studies have been carried out to evaluate the SQ of Indian university libraries as far as the LibQUAL+ model is concerned. Therefore, the findings of present survey will help to understand how far library has reached in satisfying users’ expectations as well as the areas or dimensions where it needs to improve.
  • 7 de Maio de 2019, 10:49

Revision of an academic library user experience survey

Performance Measurement and Metrics, Volume 20, Issue 1, Page 48-59, February 2019.
Purpose The purpose of this paper is to explain how an academic library’s Student Experience Survey was revised and improved based on available research on survey design methodology and piloting efforts. Thus, it aims to contribute existing literature on library assessment and survey methodology by addressing issues of planning and coordinating assessment. The paper also provides a guideline on the survey revision process for existing instruments. Design/methodology/approach The library assessment coordinator collaborated with Assessment Coordinator Advisory Committee (AC2) to revise and improve the survey. The revision process started with adding suggested items and constructing new items based on library assessment planning survey administered to library faculty previously. Regular monthly meetings were held with the committee to facilitate the revision process. Multiple facets of the survey implementation were revised including wording, content, order and format of the items, response scales and survey distribution. Each facet was addressed based on available research on survey methodology and cross-checked with the committee members. Findings The revised 2018 University of Illinois at Chicago (UIC) Libraries Student Experience Survey consists of a total of nine items with response matrices, single choice response format and open-ended response format to measure students’ satisfaction, need and their use of the various library resources and services. The changes made to the survey are grouped into three categories: wording and content, response categories and scaling and design, font and layout. The revision process of the UIC Libraries Student Experience Survey can serve as an example for academic or other types of libraries that wish to track and report their impact regularly. Originality/value The UIC Libraries Student Experience Survey provides evidence that careful revision and piloting as well as obtaining relevant stakeholder buy-in to the process lead to build effective survey tools.
  • 7 de Maio de 2019, 10:49

Open government for all? Co-creating digital public services for older adults through data walks

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is to review interventions/methods for engaging older adults in meaningful digital public service design by enabling them to engage critically and productively with open data and civic tech. Design/methodology/approach The paper evaluates data walks as a method for engaging non-tech-savvy citizens in co-design work. These were evaluated along a framework considering how such interventions allow for sharing control (e.g. over design decisions), sharing expertise and enabling change. Findings Within a co-creation project, different types of data walks may be conducted, including ideation walks, data co-creation walks or user test walks. These complement each other with respect to how they facilitate the sharing of control and expertise, and enable change for a variety of older citizens. Practical implications Data walks are a method with a low-threshold, potentially enabling a variety of citizens to engage in co-design activities relating to open government and civic tech. Social implications Such methods address the digital divide and further social participation of non-tech-savvy citizens. They value the resources and expertise of older adults as co-designers and partners, and counter stereotypical ideas about age and ageing. Originality/value This pilot study demonstrates how data walks can be incorporated into larger co-creation projects.
  • 10 de Abril de 2019, 01:36

The academic web profile as a genre of “self-making”

Online Information Review, Ahead of Print.
Purpose The activities of academic researchers are increasingly regulated by neo-liberal ideals, including expectations that researchers are visible online and actively promote their output. The purpose of this paper is to explore how researchers take on this responsibility. It uses the concepts of genre, authorship and self-writing in order to understand how the story of an academic life is constructed on academic web profiles. Design/methodology/approach A qualitative content analysis was conducted of material on 64 profiles belonging to 20 researchers on institutional and personal websites, as well as on ResearchGate, Academica.edu and Google Scholar. Findings The study shows that while institutional websites primarily contain researcher-produced material, content on commercial platforms is often co-constructed through distributed authorship by the researcher, the platform and other platform users. Nine different ways in which the profile of an “academic self” may be said to highlight the particular strengths of a researcher are identified. These include both metrics-based strengths and qualitative forms of information about the academic life, such as experience, the importance of their research and good teaching. Social implications This study of academic web profiles contributes to a better understanding of how researchers self-govern the story of their academic self, or resist such governance, in online environments. Originality/value The study furthers the knowledge of how researchers make use of and respond to digital tools for online visibility opportunities and how the story of the “academic self” is “made” for such public presentation.
  • 2 de Abril de 2019, 10:57

Examining the intellectual capital web reporting by Spanish universities

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is threefold: first, to know the views of university stakeholders concerning intellectual capital (IC) reporting; second, to examine the quality of voluntary IC disclosure by public Spanish universities on their websites; and third, to analyze some of the potential factors affecting this kind of disclosure. Design/methodology/approach The paper applies a content analysis and a survey. The content analysis was used to analyze the websites of 50 public Spanish universities in the year 2016, while the survey was submitted to all members of the Social Councils of Spanish public universities. Also, a regression analysis (ordinary least square model) is conducted to relate the disclosure index to its determinants. Findings The results of this study show that human capital was the most disclosed category with relational capital being the least frequently disclosed. However, the quality of structural capital disclosures was higher than relational and human capital. Moreover, the results show that size and university’s internationality affect IC disclosure in Spanish public universities. Practical implications This paper stimulates the debate between universities and policy-makers concerning the benefits related to IC reporting as a tool for addressing different stakeholders’ needs. In order to satisfy the information needs of university stakeholders, Spanish universities can be recommended to focus on reporting higher quality information on financial relations, students’ satisfaction, quality standard, work-related knowledge/know-how and collaboration between universities and other organizations such as firms, local government and society as a whole. Originality/value This research brings new expertise regarding IC disclosure in higher education and to reveal some of the possible determinants to improve this disclosure.
  • 22 de Março de 2019, 09:24

Virtual cohabitation in online dating sites: a netnography analysis

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is to explore in depth the special context and unique life experience of the online dating site and provide insights regarding an interpretation of virtual cohabitation model. Design/methodology/approach This study uses netnography, online interviews and the physical travel of researchers to the field for field participation and observations. The combination of netnography and online interviews combines online and offline studies to achieve more consistency in the data collection, analysis and other processes. In-person participation in observations makes the research more realistic. The combination of these qualitative methods is helpful in achieving a more comprehensive and accurate research process. Findings The findings of the study can be classified into a three-stage situational context approach, which is presented in the form of propositions. Finally, the insight of the virtual cohabitation context model was developed, namely, motivation (including escapism, hedonic gratification and autonomous), showing off and psychological compensation, stimulation and fantasies, emotions (including impulsiveness, emotions and desires), over-control and low self-control, behavioral control, gratification and dependence and love trap (including sex transactions and consumption traps). Originality/value The theoretical contribution of this study is to establish an interpretation of virtual cohabitation model and ten related propositions.
  • 11 de Março de 2019, 08:56

Africa’s challenges in the OA movement: risks and possibilities

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is to assess the status of the open access (OA) movement on the African continent, and if there is any financial or moral exploitation by dominant “foreign” world powers. OA provided the African intellectual community with a tool to prove its academic prowess and an opportunity to display cultural and intellectual independence. OA publishing is prone to abuse, and some in Africa have sought to exploit the OA boom to profit from non-academic activity rather than use this tool to glorify Africa’s image and diversity on the global intellectual stage. These issues are explored in detail in the paper. Design/methodology/approach The authors broadly assessed literature that is related to the growth and challenges associated with OA, including the rise of OA mega journals, in Africa. Findings African OA journals and publishers have to compete with established non-African OA entities. Some are considered “predatory”, but this Jeffrey Beall-based classification may be erroneous. Publishing values that African OA publishers and journals aspire to should not equal those published by non-African publishing entities. Africa should seek solutions to the challenges on that continent via Africa-based OA platforms. The budding African OA movement is applauded, but it must be held as accountable as any other OA journal or publisher. Originality/value African scholars need to reassess the “published in Africa” OA image.
  • 6 de Março de 2019, 03:39

Is online disclosure the key to corporate governance?

Online Information Review, Ahead of Print.
Purpose The economic literature shows contradictory results when the relationship between corporate governance and financial position is assessed. The purpose of this paper is to analyze the role of the online disclosure of information, as an omitted variable, in this relationship. Design/methodology/approach In order to test the role of the online disclosure of information, a set of the structural equation models is evaluated. In these models, the indirect effect of the online disclosure on the relationship between corporate governance and the financial position, defined by performance, funding and investment, is analyzed. Findings Using data from a sample of 252 Spanish public non-profits between 2012 and 2016, the authors found that the development of corporate governance practices is not, by itself, able to improve the financial position of these organizations. These improvements can only be achieved if the online disclosure is promoted. Research limitations/implications Organizations should not only follow corporate governance practices but also communicate to the stakeholders the degree of development of these practices in an exercise of accountability. Finally, Web 3.0 practices must be promoted because they can be a mechanism to reinforce corporate governance practices and achieve a solid financial position. Originality/value This study contributes to the debate about the role of the online disclosure, introducing this transparent practice as a variable omitted by previous research. Moreover, the authors have considered the evolution for a period of four years in relation to the information published by each organization on the internet.
  • 6 de Março de 2019, 03:34

Usage, captures, mentions, social media and citations of LIS highly cited papers: an altmetrics study

Performance Measurement and Metrics, Volume 20, Issue 1, Page 37-47, February 2019.
Purpose The purpose of this paper is to investigate the usage, captures, mentions, social media and citations of highly cited papers of Library and information science (LIS). Design/methodology/approach This study is quantitative research that was conducted using scientometrics and altmetrics indicators. The research sample consists of LIS classic papers. The papers contain highly cited papers of LIS that are introduced by Google Scholar. The research data have been gathered from Google Scholar, Scopus and Plum Analytics Categories. The data analysis has been done by Excel and SPSS applications. Findings The data indicate that among the highly cited articles of LIS, the highest score regarding the usage, captures, mentions and social media and the most abundance of citations belong to “Citation advantage of open access articles” and “Usage patterns of collaborative tagging systems.” Based on the results of Spearman statistical tests, there is a positive significant correlation between Google Scholar Citations and all studied indicators. However, only the correlation between Google Scholar Citations with capture metrics (p-value = 0.047) and citation metrics (p-value = 0.0001) was statistically significant. Originality/value Altmetrics indicators can be used as complement traditional indicators of Scientometrics to study the impact of papers. Therefore, the Altmetrics knowledge of LIS researchers and experts and practicing new studies in this field will be very important.
  • 28 de Fevereiro de 2019, 01:07

Who listens to podcasts, and why?: the Israeli case

Online Information Review, Ahead of Print.
Purpose Podcasts have become a main content delivery platform in the last decade. Since not enough studies examined the wider population adoption patterns of podcasts in general and outside the USA in particular, the purpose of this paper is to examine the socio-demographics of podcast listeners and the uses and gratifications fulfilled by listening to podcasts using Israel’s most popular podcast as our case study. Design/methodology/approach The authors uploaded a survey on the podcast platforms aiming to identify their socio-demographic profiles of listeners (n=960) and where they listen to the podcast. Next, the authors conducted follow-up interviews with 100 respondents to understand their main uses and gratifications fulfilled while listening to the podcast. Findings The findings of this survey indicate podcast listeners in Israel as mostly male, with self-reported high income, under the age of 45, highly educated and nearly half work in the high-tech sector. Follow-up interviews identified that the main uses and gratifications from listening to podcasts were cognitive – acquiring new knowledge, social – a desire to share new data with friends, entertainment, hobby and a way to assist falling asleep. Research limitations/implications The findings of this study indicate that access to podcasts in Israel is utilized mostly by members of already advantaged and technology-oriented groups, thus potentially widening existing societal gaps. Originality/value The study examines the podcast adoption in a country whose podcast adoption patterns were not yet explored, thus contributes toward mapping of the global usage of podcasts. It portrays podcasts in Israel as a platform used mostly by members of privileged and technology-oriented groups, which is similar to findings regarding the demographics of podcast listeners in the USA. Some of the uses and gratifications are similar to that in the USA while others, such as the desire to share knowledge and efficient time management, are unique and reflect the impact of the local culture and conditions on podcast adoption.
  • 28 de Fevereiro de 2019, 10:53

Share, comment, but do not like

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is to examine the effect of politicians’ facial attractiveness on their online popularity as reflected in audience engagement with their Facebook posts during the 2015 Israeli election campaign. Design/methodology/approach Using Israel’s 2015 election campaign as the case study, the authors analyzed all messages posted (n=501) on 33 politicians’ official Facebook pages during the week leading to Election Day. Findings The results demonstrate that audiences do engage more with posts of the more facially attractive politicians. These posts generated more shares, more comments and more participants in their discussions – but not more likes – relative to posts of less attractive politicians. These effects became even stronger when the posts were accompanied by one or more visual image, and remained significant even after controlling for other engagement predictors, such as a politician’s gender, seniority or the timing of a post’s publication. Social implications The findings emphasize the importance of attractive looks for politicians. The findings highlight that attractive politicians’ posts attract more attention, allowing them to better spread their ideas. Thus, politicians should aim to post aesthetic images and visuals to promote better engagement with their ideas on social media. Originality/value The study expands our understanding of online presentations of politicians, focusing on the effect of politicians’ facial attractiveness on their online popularity. Recent studies have demonstrated that physically attractive politicians enjoy more and better media attention on television news, but not in non-visual media such as radio and newspapers. This effect has not been examined in the social media environment, a central arena for today’s political debates and one that involves many visual messages.
  • 18 de Fevereiro de 2019, 04:19

Social media mining for journalism

Online Information Review, Volume 43, Issue 1, Page 2-6, February 2019.
  • 12 de Fevereiro de 2019, 10:59

Clothing brand purchase intention through SNS

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is to investigate the intention to purchase products through clothing brands’ social network sites (SNS) based on the theory of planned behavior and uses and gratifications theory (U&G), and the moderating effects of self-image congruity (SIC). Design/methodology/approach Data were collected from 1,003 followers of their favorite clothing brands’ SNS. Data analysis was performed using structural equation modeling (SEM) and multi-group SEM analysis. The models were estimated from the matrices of variances and covariances by the maximum likelihood procedure using EQS 6.1. Findings The results highlight the positive impact of U&G on attitude, SNS intentions and SNS use, and U&G, SNS intentions and SNS use were seen to be the main antecedents predicting purchase intentions. Furthermore, SIC was found to have moderating effects between SNS attitude and SNS intentions and between SNS intentions and SNS use. Practical implications This research can help clothing brands understand the need to generate brand beliefs, and to develop contents or events to help accomplish the transition from use to purchase. Originality/value This research contributes to the literature by providing a better understanding of intention to use and purchase intention through clothing brands’ SNS pages.
  • 15 de Janeiro de 2019, 03:24

The interaction effects of information cascades, system recommendations and recommendations on software downloads

Online Information Review, Ahead of Print.
Purpose When purchasing digital content (DC), consumers are typically influenced by various information sources on the website. Prior research has mostly focused on the individual effect of the information sources on the DC choice. To fill the gap in the previous studies, this research includes three main effects: information cascades, recommendations and word of mouth. In particular, the purpose of this paper is to focus on the interaction effect of information cascades and recommendations on the number of software downloads. Design/methodology/approach The authors use the panel generalized least squares estimation to test the hypotheses by using a panel data set of 2,000 pieces of software at download.cnet.com over a month-long period. Product ranking and recommendation status are used as key independent variables to capture the effects of information cascades and recommendations, respectively. Findings One of this study’s findings is that information cascades positively interact with recommendations to influence the number of software downloads. The authors also show that the impact of information cascades on the number of software downloads is greater than one of the recommendations from a distributor does. Originality/value Information cascades and recommendations have been considered as the primary effects for online product choices. However, these two effects typically are not considered together in one research. As previous studies have mainly focused on each effect, respectively, the authors believe that this study may fill the gap by examining how these effects are interacted to one other to influence customers’ choices. The authors also show that the impact of information cascades on the number of software downloads is greater than one of the recommendations from a system does.
  • 10 de Janeiro de 2019, 10:00

Fostering brand love in Facebook brand pages

Online Information Review, Ahead of Print.
Purpose The purpose of this paper is to analyze how brand love is built in the context of brand pages by proposing a model in which brand love depends on relationships ties with other brand consumers (sense of brand community) and with the brand itself (self–brand connection). Design/methodology/approach Information was collected from a sample of 559 members of the community of a well-known baby food brand on Facebook. Data were collected through an online questionnaire sent by the company. Findings Results suggest that both sense of brand community and self–brand connection foster brand love and that self–brand connection exerts a mediating role between sense of brand community and brand love. Furthermore, the effect of brand community on brand love is conditioned by a personal trait of individuals such as brand engagement in self-concept. In addition, this study identifies a new consequence of brand love not previously analyzed in the literature: brand equity. Research limitations/implications A potential shortcoming is the product category analyzed and that the length of membership was not controlled and it may be a moderator between participation and community consequences. Practical implications The key implications are the importance of nurturing relationship ties among brand users and building self–brand connections on brand pages as precursors of brand love. Originality/value The study offers empirical evidence about the mechanism through which brand love is formed on social-media platforms such as Facebook. Furthermore, the authors have demonstrated the relationship between brand love and brand equity, which had not been examined yet in the literature.
  • 3 de Dezembro de 2018, 11:18

The impacts of evaluation duration and product types on review extremity

Online Information Review, Ahead of Print.
Purpose Extreme online reviews can have great impacts on consumers’ purchase decisions. The purpose of this paper is to investigate when users are more likely to provide extreme ratings. The study draws inference from attitude certainty theory and proposes that review extremity is influenced by the interaction of evaluation duration and product/service types: for hedonic products/services, shorter evaluation duration can foster attitude certainty, leading to higher review extremity; in contrast, for utilitarian products/services, longer evaluation duration can increase attitude certainty, resulting in more extreme reviews. Design/methodology/approach Three studies were conducted to test the hypotheses: Study 1 is an empirical analysis of 3,000 reviews from an online retailing website; Studies 2 and 3 are two between-subject experiments. Findings Results from three studies confirm the hypotheses. Study 1 provides preliminary evidence on how review extremity varies in evaluations of different durations and product/service types. Results from Studies 2 and 3 show that for hedonic products/services, the shorter the evaluation duration, the more likely users are to give extreme ratings; however, for utilitarian products/service, the longer the evaluation duration, the more likely users are to give extreme reviews; and attitude certainty plays a mediating role between evaluation duration and review extremity. Originality/value Findings from this study provide understandings on when a fast rather than a slow evaluation can lead to more extreme reviews. The results also highlight the role of users’ attitude certainty in the underlying mechanism.
  • 3 de Dezembro de 2018, 11:14

The moderating effect of blogger social influence and the reader’s experience on loyalty toward the blogger

Online Information Review, Volume 43, Issue 3, Page 326-349, June 2019.
Purpose The purpose of this paper is to analyze the moderating effects of the social influence of the blogger and the extent to which the reader has experience of that blogger, on loyalty toward the blogger, via two variables: blogger interactive practices (BIPs) and blogger credibility. Design/methodology/approach A quantitative empirical study was undertaken to estimate the research model. Structural equations were employed. Findings The results show that blogger social influence moderates the relationships between BIPs and intention to recommend the blogger and blogger credibility; and between credibility and intention (to recommend the blogger and to follow their suggestions). Meanwhile, the extent of the reader’s experience of the blogger moderates the relationships between BIPs and intention. Practical implications The present work offers criteria that may be of value to bloggers and firms in assessing the extent to which the blogger’s activities are effective in terms of achieving reader loyalty. The proposed variables are measured objectively online, using the Klout Index of social influence and the extent of the reader’s experience of the blogger (inferred from the number of bloggers followed by the reader). Originality/value Blogs are considered a mechanism to manage information overload in social media, and they are recognized for their influence on the reader’s decision-making process. The study contributes to the knowledge-base by proposing two moderating variables of loyalty-formation: blogger social influence and the extent of the reader’s experience of the blogger.
  • 3 de Dezembro de 2018, 11:09

Understanding collaborative tourism information searching to support online travel planning

Online Information Review, Volume 43, Issue 3, Page 369-386, June 2019.
Purpose Collaborative information searching is common for people when planning their group trip. However, little research has explored how tourists collaborate during information search. Existing tourism Web portals or search engines rarely support tourists’ collaborative information search activities. Taking advantage of previous studies of collaborative tourism information search behavior, in the current paper the purpose of this paper is to propose the design of a collaborative search system collaborative tourism information search (ColTIS) to support online information search and travel planning. Design/methodology/approach ColTIS was evaluated and compared with Google Talk-embedded Tripadvisor.com through a user study involving 18 pairs of participants. The data included pre- and post-search questionnaires, web search logs and chat history. For quantitative measurement, statistical analysis was performed using SPSS; for log data and the qualitative feedback from participants, the content analysis was employed. Findings Results suggest that collaborative query formulation, division of search tasks, chatting and results sharing are important means to facilitate tourists’ collaborative search. ColTIS was found to outperform Tripadvisor significantly regarding the ease of use, collaborative support and system usefulness. Originality/value The innovation of the study lies in the development of an integrated real-time collaborative tourism information search system with unique features. These features include collaborative query reformulation, travel planner and automatic result and query sharing that assist multiple people search for holiday information together. For system designers and tourism practitioners, implications are provided.
  • 3 de Dezembro de 2018, 11:05

Investigation of electronic-word-of-mouth on online social networking sites written by authors with commercial interest

Online Information Review, Volume 43, Issue 3, Page 462-480, June 2019.
Purpose The purpose of this paper is to investigate the credibility assessment and adoption of electronic word-of-mouth on online social-networking sites, social word-of-mouth (sWOM), where the author writes product reviews on Facebook and hopes their Facebook friends will buy these products. The readers of the sWOM message are aware of the author’s commercial intentions. sWOM messages on search goods and experience goods are considered separately. Design/methodology/approach Author of sWOM messages invites their closed circle of Facebook friends to participate in a survey. The respondents are randomly assigned to read a product review of a search good (i.e. a laptop computer) or an experience good (i.e. a moisturizer cream (beauty product)). The partial least squares method is used to analyze the data from 339 returns (166 for the search good and 173 for the experience good). Findings The sWOM readers’ assessments of the messages’ credibility remain free from commercial influence. While the traditional factors of credibility and author-reader tie strength continue to influence the adoption of sWOM message, readers’ perceptions of the sWOM author’s marketing skills is also a factor. The relationships between the constructs depend on whether the products are search or experience goods. Originality/value Few studies investigate the type of sWOM considered here. Commercially influenced sWOM messages are effective since the author’s marketing skills, and other often-cited factors, affect the credibility and adoption of sWOM. Thus, the equality-matching (friendship) relationship and the market-pricing (sales) relationship can work hand-in-hand in the sWOM context.
  • 3 de Dezembro de 2018, 01:29

Influence of informational factors on purchase intention in social recommender systems

Online Information Review, Ahead of Print.
Purpose Social recommender systems have recently gained increasing popularity. The purpose of this paper is to investigate the influences of informational factors on purchase intention in social recommender systems. Design/methodology/approach Specifically, this study validated the mediating effect of trust in recommendations and the perceived value between informational factors and consumers’ purchase intention. Findings The results confirm that recommendation persuasiveness was a strong predictor of trust in recommendations and perceived value. Recommendation completeness was positively related to trust in recommendations and perceived value as well. Trust in recommendations and perceived value was found to be strong drivers of purchase intention. Originality/value The author identifies two sets of informational factors, i.e. recommendation persuasiveness and recommendation completeness, which are relevant to consumer attitudes. The current study proved that informational factors on consumers’ purchase intention are fully mediated through trust in recommendations and perceived value.
  • 3 de Dezembro de 2018, 01:22

The effects of outward and inward negative emotions on consumers’ desire for revenge and negative word of mouth

Online Information Review, Ahead of Print.
Purpose All previous research seldom considered the proliferation process from the perspective of consumers or from a negative perspective to examine the desire for revenge and negative word of mouth (WOM) caused by deficiencies in innovative products. The purpose of this paper is to investigate consumers’ subsequent behaviors after they have outward and inward negative emotions such as anger and regret. The objective of this study is to explore the different effects of customers’ anger and regret on desire for revenge and negative WOM. Design/methodology/approach This research uses structural equation modeling to analyze 226 samples. Findings The results showed that regret has significant and positive effects on desire for revenge and negative WOM but anger has only a significant and positive effect on desire for revenge. Moreover, desire for revenge has a significant and positive effect on negative WOM. In addition, the desire for revenge plays a crucial mediator between anger and negative WOM as well as regret and negative WOM. Practical implications Corporations can use tangled emotions among consumers to predict the development of the desire for revenge and immediately implement remedies for deficiencies to prevent consumers from developing the desire for revenge and spreading negative WOM regarding the corporation or product, or engaging in other revenge behaviors. Corporations can easily detect and prevent the path between anger and revenge behaviors simply based on the desire for revenge. In contrast to the outward negative behavior that is anger, regret is implicit and internal. Originality/value This study explored two negative emotions of affect (anger and regret) based on affection and conation/action of the tricomponent attitude model and their different effects on consumers’ revenge behaviors such as desire for revenge and negative WOM. The contributions of this research are to clarify the different relationships between outward negative emotion (anger) and desire for revenge/negative WOM as well as inward negative emotion (regret) and desire for revenge/negative WOM.
  • 30 de Novembro de 2018, 03:08
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